How do I track offline referrals?

A couple of ideas to help with your approach:

1. Coupon Code - the agent could have a special coupon code (that identifies them) that gives $50 - $100 off or whatever, something that will act as an incentive for the offline customer to use. The agent asks his customers to use this code when calling or filling out a form online to redeem the offer, and that way he'll know which customers came through him by virtue of the code they used. Expand the idea to include multiple agents with their own unique codes, or make codes for each area / region you're attempting to cover. You need the unique identifier that your customers will want to include when giving their details.

2. Referral link - give the client a shortened link (which is your referral link) that they can load on their phone to enter their contact details. You can put it in a QR code (make it a little more fun for those with QR readers ) or just plain text links you can read out to them in person. This approach obviously implies you've met people offline in person and after telling them about the free report you can send them to the URL they can collect it straight away on their phones.

I'll add more if I can think of any others, but for now I hope that gives you a starting point for ideas.
I'm eager to see what other methods fellow Warriors have to share...

(Forgive the lack of eloquence, I'm working on something else right now and just rushed to get my thoughts on this down. )

For offline referral tracking activity, you need to make it manually. When even a customer has a coupon which you were promoting online have to make a manual entry to keep proper track of the conversion.

If you want to track your offline referrals, you need to watch your daily activities through software or manually.

You could make all the contacts via phone number and use call tracking.

Some less expensive ones are: callrail.com and kall8.com