Are physical stores dying?

5 replies
Physical stores had been one of the more traditional things in big cities in the whole world, they are every where, specially in the crowded streets and shopping centers, during the last 60 years they have been a central part of marketing and capitalism, they were the place were customers get in touch with the products.
But now physical stores could be the next victim of Social Media and the internet, that dangerous couple has already killed the newspapers and it has also fatally injured the TV and the Radio Stations, evidently they are not fully satisfied yet.
Ecommerce is completely changing the way we consume and buy, and this is having some great impact in the way cities are organised, a lot of studies show that the amount of people that go for a walk in commercial zones is getting smaller every year in the biggest cities, shopping centers are also reporting that they are receiving less and less people.
You can even see this four your self, if you go out for a walk in your city, you will see that a lot of stores are closing down, and the "rent" sign is everywhere, people still walks the street of course, but they dont buy in the stores.
Some say this is because we still havent get out of the last economic crisis, specially in the first world, but is that really the only explanation?. I believe is not, that the changes in consumers behavior and the influence of internet are also to be blame (or thanked to, depends on which side you are).
Apparently the biggest victims of this tendency are banks and fashion stores.
People dont buy thinks the way they used to do, Ecommerce is growing at gigantic steps, people will rather buy something from an online store, than from a physical one.
There is a social segment that also has a lot be blame for in this crisis, yes, you guess it: the millennials.
Millennials will rather expend their money on experience and not on real products, the main items they consume are trips and food, and not clothes or even technology (although technology still has a big place for them), this also explains why the food industry keeps creating more food places, while other industries are closing them down.
It also explains why apps like Yelps have so much success in many countries.
Does all this means physical stores will die? No, absolutely no, because newspapers and the tv hasnt died either, they just need to adapt.
If millennials are looking for experiences, well, then lets give them experiences, people who own physical stores need to think about this, they need to find the way for making their stores appealing for millennials.
Wanna know what is a good example of that? book stores, a lot of book stores have included a coffee store on their stores (millennials love coffee), and thats a great way of attracting them.
I believe this is a challenge, those who are creative and are up to it, will triumph.
#dying #physical #stores
  • Profile picture of the author Ron Lafuddy
    Originally Posted by KosenIvra View Post

    Physical stores had been one of the more traditional things in big cities in the whole world, they are every where, specially in the crowded streets and shopping centers, during the last 60 years they have been a central part of marketing and capitalism, they were the place were customers get in touch with the products.
    But now physical stores could be the next victim of Social Media and the internet, that dangerous couple has already killed the newspapers and it has also fatally injured the TV and the Radio Stations, evidently they are not fully satisfied yet.
    Ecommerce is completely changing the way we consume and buy, and this is having some great impact in the way cities are organised, a lot of studies show that the amount of people that go for a walk in commercial zones is getting smaller every year in the biggest cities, shopping centers are also reporting that they are receiving less and less people.
    You can even see this four your self, if you go out for a walk in your city, you will see that a lot of stores are closing down, and the "rent" sign is everywhere, people still walks the street of course, but they dont buy in the stores.
    Some say this is because we still havent get out of the last economic crisis, specially in the first world, but is that really the only explanation?. I believe is not, that the changes in consumers behavior and the influence of internet are also to be blame (or thanked to, depends on which side you are).
    Apparently the biggest victims of this tendency are banks and fashion stores.
    People dont buy thinks the way they used to do, Ecommerce is growing at gigantic steps, people will rather buy something from an online store, than from a physical one.
    There is a social segment that also has a lot be blame for in this crisis, yes, you guess it: the millennials.
    Millennials will rather expend their money on experience and not on real products, the main items they consume are trips and food, and not clothes or even technology (although technology still has a big place for them), this also explains why the food industry keeps creating more food places, while other industries are closing them down.
    It also explains why apps like Yelps have so much success in many countries.
    Does all this means physical stores will die? No, absolutely no, because newspapers and the tv hasnt died either, they just need to adapt.
    If millennials are looking for experiences, well, then lets give them experiences, people who own physical stores need to think about this, they need to find the way for making their stores appealing for millennials.
    Wanna know what is a good example of that? book stores, a lot of book stores have included a coffee store on their stores (millennials love coffee), and thats a great way of attracting them.
    I believe this is a challenge, those who are creative and are up to it, will triumph.
    Welcome, my friend. I see that you are reporting that stores are dying

    Wow! Is that right?!

    6 new superstores have opened up in my area in the last 12 months.

    They feature groceries and just about everything else, under one roof.

    I am sure that your news that stores are dying, will be tragic and heartbreaking for them.

    It seems they need more employees, to be able to handle all of the business they are attracting. They can't seem to hire people fast enough, to fill all the available positions.

    From talking to the store managers, I have learned that it's a common problem.

    They literally cannot handle all of the business they are capable of generating.

    This week I cold called the manager of a local credit union and got her permission to include them in an advertising program that I run. With her help, I also filled all of the ad spaces in that program - from cold calling.

    I have been told again and again, by the "helpful" posters here, that cold calling is dead. But, I am a slow learner.

    It takes a while for things to sink in to my ancient brain.

    So, I will probably continue successfully cold calling for a while longer, until I catch on to the fact that cold calling doesn't work anymore.

    Once again, thank you for posting. Please keep up the "good work".

    'Slow learner' Ron
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    • Profile picture of the author GordonJ
      Originally Posted by Ron Lafuddy View Post

      Welcome, my friend. I see that you are reporting that stores are dying

      Wow! Is that right?!

      6 new superstores have opened up in my area in the last 12 months.

      They feature groceries and just about everything else, under one roof.

      I am sure that your news that stores are dying, will be tragic and heartbreaking for them.

      It seems they need more employees, to be able to handle all of the business they are attracting. They can't seem to hire people fast enough, to fill all the available positions.

      From talking to the store managers, I have learned that it's a common problem.

      They literally cannot handle all of the business they are capable of generating.

      This week I cold called the manager of a local credit union and got her permission to include them in an advertising program that I run. With her help, I also filled all of the ad spaces in that program - from cold calling.

      I have been told again and again, by the "helpful" posters here, that cold calling is dead. But, I am a slow learner.

      It takes a while for things to sink in to my ancient brain.

      So, I will probably continue successfully cold calling for a while longer, until I catch on to the fact that cold calling doesn't work anymore.

      Once again, thank you for posting. Please keep up the "good work".

      'Slow learner' Ron
      Freelancer obviously loves this new crop of "content" posters and article writers.

      Now for the gold nugget. In another thread someone asked about failing at a close, and here is HOW to have a successful close:

      "This week I cold called the manager of a local credit union and got her permission to include them in an advertising program that I run. With her help, I also filled all of the ad spaces in that program - from cold calling."

      And, with the help of billboards and yellow pages, I find the people who WANT to spend money on their business.

      And if they want to include some eComm, we can help with that too.

      GordonJ
      {{ DiscussionBoard.errors[10897752].message }}
    • Profile picture of the author eccj
      Originally Posted by Ron Lafuddy View Post

      W

      6 new superstores have opened up in my area in the last 12 months.
      That is the thing. The superstores are doing well but the number of small stores are dwindling. They are not going away but there are not as many as there used to be.

      I was talking to a printer who has been in business in the same town for 28 years. The population is growing at a good pace but the number of mom and pop businesses in that time span went from 2400 to 800, many being stores.

      regulations and taxes on small physical stores are nuts. Governments, including local governments, see these physical stores as their personal cash cows. The same goes for the utility companies.

      New labor regs, Obamacare, etc are easy on the big guys because they have lawyers on staff already and can pay lobbyist. They also get tax deals and more from the "economic developers" that the small guys do not get.

      Things are not good for the small guys in America.

      I mean hell, until recently Amazon was getting an automatic 7% pricing advantage because they didn't have to pay sales tax and when they move into an area they get unbelievable deals from city, county, and state actors.

      It's B.S.

      America is being turned into one giant superstore and warehouse. No wonder people are all trying to move into the old areas of towns (gentrification).

      It's funny because Wal-Mart is now starting to suffer as is Target while a bunch of other store that make the upper middle class feel good about themselves (Costco, IKEA, World Market, a # of grocery store) are taking the next stage in gutting anything small and local.

      The bright spot is in food. People don't know how to cook and people are sick of eating at the same places for the last 25 years.

      Me, personally, I'd rather shoot myself than own a restaurant
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  • Profile picture of the author stjong
    Originally Posted by KosenIvra View Post

    Physical stores had been one of the more traditional things in big cities in the whole world, they are every where, specially in the crowded streets and shopping centers, during the last 60 years they have been a central part of marketing and capitalism, they were the place were customers get in touch with the products.
    But now physical stores could be the next victim of Social Media and the internet, that dangerous couple has already killed the newspapers and it has also fatally injured the TV and the Radio Stations, evidently they are not fully satisfied yet.
    Ecommerce is completely changing the way we consume and buy, and this is having some great impact in the way cities are organised, a lot of studies show that the amount of people that go for a walk in commercial zones is getting smaller every year in the biggest cities, shopping centers are also reporting that they are receiving less and less people.
    You can even see this four your self, if you go out for a walk in your city, you will see that a lot of stores are closing down, and the "rent" sign is everywhere, people still walks the street of course, but they dont buy in the stores.
    Some say this is because we still havent get out of the last economic crisis, specially in the first world, but is that really the only explanation?. I believe is not, that the changes in consumers behavior and the influence of internet are also to be blame (or thanked to, depends on which side you are).
    Apparently the biggest victims of this tendency are banks and fashion stores.
    People dont buy thinks the way they used to do, Ecommerce is growing at gigantic steps, people will rather buy something from an online store, than from a physical one.
    There is a social segment that also has a lot be blame for in this crisis, yes, you guess it: the millennials.
    Millennials will rather expend their money on experience and not on real products, the main items they consume are trips and food, and not clothes or even technology (although technology still has a big place for them), this also explains why the food industry keeps creating more food places, while other industries are closing them down.
    It also explains why apps like Yelps have so much success in many countries.
    Does all this means physical stores will die? No, absolutely no, because newspapers and the tv hasnt died either, they just need to adapt.
    If millennials are looking for experiences, well, then lets give them experiences, people who own physical stores need to think about this, they need to find the way for making their stores appealing for millennials.
    Wanna know what is a good example of that? book stores, a lot of book stores have included a coffee store on their stores (millennials love coffee), and thats a great way of attracting them.
    I believe this is a challenge, those who are creative and are up to it, will triumph.
    I think many physical store selling their product online as well to reach the people that are not living in their local store, sometimes people going to physical store or shopping center to have a look and touch the product and seeing it 'live' before they buy. Many product is hard to sell online as the short life, ex: fruits and vegetables.

    Ecommerce is growing at gigantic steps, people will rather buy something from an online store, than from a physical one.
    This statement is 50-50, it's depends what are they going to buy, unless buyer know exactly the product they buy, they might go online. There are many reason people do online shopping and many reason people going to physical store, I guess the physical store has more expenses than online store but the physical store will remain exist.
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  • Profile picture of the author luciesmazanska
    yes we all started buying things online as it is easy task to do .But still many stores are doing good business and they will also continue in future as many people prefer or many things are there which you can’t shop online .Thats why physical stores will be available forever.
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