I'm a freelance writer thinking of using newsletters to follow up and stay top of mind. Part of my target audience is editors though, and they receive a lot of article queries. So I have a feeling a newsletter won't do much with them.
On the other hand I also want to stay in touch with agencies and help fill any excess work they have.
Do you guys think sending a newsletter to agencies would be effective for generating business? Or would it be better for me to just straight pitch them on my ability to help every two or three weeks?