I had an interview the other day for an account executive role at a company offering a shipment tracking software. As part of the selection process, I have been asked to prepare and present a business case for a prospective client(A very large electronics distributor) to work with that company. They want me to outline my research, strategy, and plan for landing the client.
I have no idea where to start or how long it should be. I have about 5 days to complete it. How should I approach it and get started? Can anyone offer some guidance? Any resources/templates? Thanks.