Launching Facebook Promotion for client:UPDATE
One of my clients owns a salon/spa (been in business 20+ years) and Ive gotten him ranked #3 on Google places and now we are working on a Facebook giveaway. I am going through Wildfireapp so it is within the TOS on FB. Basically the idea behind the giveaway is to get new followers on FB and hopefully in turn, new customers in the salon. Hes giving away about $1000 worth of services (massage, facial, hair style, makeover ect) + $100 of the winners choice of products from the store.
Its a HUGE giveaway. All the person has to do to qualify is "Like" the fan page. I really want to promote the crap out of it so he gets the most bang for his buck. I created a personalized URL for the FB page. So Im having the stylists tell their clients to "LIKE" the page via sms since its free and easy. They are also putting a sign up in the store. One idea I have is to talk to a local blogger about getting an ad or blurb on his site about the giveaway. He wants to run it for 2 weeks, starting on Oct 19th. How else would you guys promote something like this? Any and all ideas welcome
Update 11/2/10: So I thought Id give you guys a little update on my giveaway for a client. It went live this past Friday and runs for 2 weeks. Thanks to HealyMedias suggestion the owner really liked the idea to offer it to the winner and a friend, so I added that to the graphics I designed for the promotion. NorthSocial was pretty easy to use although there is a small glitch with the 3rd page of the promotion showing for only 3 seconds in the browser. It sucks because thats where I was offering a $20 discount to people that entered.
Its been like pulling teeth getting people to sign up for it for whatever strange reason. Apparently they have a sign up in the salon about it and Ive told them to have all the stylists talk it up to their friends and clients but only 10 people have signed up (7 are people I know from my personal FB page lol) They have 96 fans on the page and Ive posted on the facebook page once daily about the giveaway. So it must be on their end, I cant make them promote it or make people sign up. It really makes me wonder if Im doing something wrong though. Any suggestions, tips, advice is appreciated.
Its a HUGE giveaway. All the person has to do to qualify is "Like" the fan page. I really want to promote the crap out of it so he gets the most bang for his buck. I created a personalized URL for the FB page. So Im having the stylists tell their clients to "LIKE" the page via sms since its free and easy. They are also putting a sign up in the store. One idea I have is to talk to a local blogger about getting an ad or blurb on his site about the giveaway. He wants to run it for 2 weeks, starting on Oct 19th. How else would you guys promote something like this? Any and all ideas welcome
Update 11/2/10: So I thought Id give you guys a little update on my giveaway for a client. It went live this past Friday and runs for 2 weeks. Thanks to HealyMedias suggestion the owner really liked the idea to offer it to the winner and a friend, so I added that to the graphics I designed for the promotion. NorthSocial was pretty easy to use although there is a small glitch with the 3rd page of the promotion showing for only 3 seconds in the browser. It sucks because thats where I was offering a $20 discount to people that entered.
Its been like pulling teeth getting people to sign up for it for whatever strange reason. Apparently they have a sign up in the salon about it and Ive told them to have all the stylists talk it up to their friends and clients but only 10 people have signed up (7 are people I know from my personal FB page lol) They have 96 fans on the page and Ive posted on the facebook page once daily about the giveaway. So it must be on their end, I cant make them promote it or make people sign up. It really makes me wonder if Im doing something wrong though. Any suggestions, tips, advice is appreciated.
Internet Sweetie
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Freedom from the 9 to 5 can be so sweet.