Taking Over Ad Words Accounts
Hi Warriors,
I have a number of clients that have given me management of their ad words account...
I just want to see if others have had a similar experience...
I will usually pause the keywords I'm putting in the new ads so as not to lose the history and quality score behind them...
The first order of business is smaller keyword ad groups (they have about 300 words under one ad).
I also use dynamic keyword insertion for geo-targeted keyword titles
Any other suggestions??
I have a number of clients that have given me management of their ad words account...
I just want to see if others have had a similar experience...
I will usually pause the keywords I'm putting in the new ads so as not to lose the history and quality score behind them...
The first order of business is smaller keyword ad groups (they have about 300 words under one ad).
I also use dynamic keyword insertion for geo-targeted keyword titles
Any other suggestions??