Internet marketing For Local Business

4 replies
Hi Everyone!

I have been asked to do a presentation on "how local small business owners can use the internet to promote their products and services"

This may be a a great opportunity for me to make some much needed cash (or at least build a list of clients?)

Problem is:

a) I don't actually know how/what to present since I am an affiliate marketer (who is not making any money at the moment) I also don't know much about local business internet marketing

b) I live in a small country where people traditionally use newspapers classified ads & other offline methods (such as handing out flyers) to promote their businesses. In my country, people They are generally "ignorant" about the potential of internet marketing.

Very Important Note: Local Business Owners (those who are actually using the internet to market their businesses) are paying huge sums to local web design companies (who pretens to be "experts") for setting up adwords campaigns (I see a big opportunity here since most of them are not getting any return on their adwords campaigns!)

I would truly appreciate any help or guidance form other warriors

Please IM me on yahoo stephenstrydom@yahoo.com (or contact me on blackberry messenger using either stephenstrydom@mobileemail.vodafonesa.co.za or my pin 21223916)

Best wishes to all!
#business #internet #local #marketing
  • Profile picture of the author Steve Peters Benn
    Hi Stephen,

    I would pull those details ASAP, you will get all sorts of SPAM and unwanted things.

    I would suggest spending some time reading here to get more of an idea how to approach things.

    All the best,

    Steve
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  • Profile picture of the author Riz
    Originally Posted by stephen620924 View Post

    Hi Everyone!

    I have been asked to do a presentation on "how local small business owners can use the internet to promote their products and services"

    This may be a a great opportunity for me to make some much needed cash (or at least build a list of clients?)

    Problem is:

    a) I don't actually know how/what to present since I am an affiliate marketer (who is not making any money at the moment) I also don't know much about local business internet marketing
    That part worries me. You will need to know how to help businesses with the strategies you discuss or the services you sell at the presentation.

    What i would recommend is concentrate on one aspect of Internet Marketing that you do know. As you are an affiliate marketer i'm sure you know the concepts of squeeze pages and autoresponders? Or do you know Social Media tactics, ie Facebook.

    Take one aspect, learn about it if you don't know about it and then present it.

    Also, if you look in the WSO section there have been many wso's on Oflline Workshops. Use the search function here and i'm sure you will be able to find them. That might help you

    Riz
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  • Profile picture of the author JustinDupre
    You should just Google.. Create website, SEO, backlinks and such in your local area..Use those and make yours look better!
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    I offer CPA coaching and investment opportunities for those SERIOUSLY interested in making money directly or indirectly with affiliate marketing. PM me for details.


    Read More about CPA/Affiliate Marketing on my Blog
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  • Profile picture of the author Doug Slaton
    One of the workshops I give to local business is on video marketing. Not sure my personal notes will help but here they are and the price is right:

    Intro self

    Ready fire aim
    Strive for excellence...perfection takes too long

    Quick overview

    Then demo if time & internet permit

    Video marketing

    What is:
    Way to drive traffic to website
    Make video with message, tag the vid then distribute

    What is not:
    Silver bullet but for time invested...
    Some term/phrases don’t show video
    youtube is aces to get started with
    Some vids last some don’t

    Next: how to make vids

    Below is part of the handout I give to attendees:
    First thing you have to do is find Windows Movie Maker it's going to be somewhere on your machine, most likely under accessories.

    Next we're going to import some pictures. Select the import pictures option then left click and hold/drag to select all the pictures you want. Once they're imported then do that left click hold/drag again to select them all again then drag the imported pictures down to the timeline. You can also drag the pictures individually too.

    Once you do that then you can select some transitions. By default I just selected one after the other to get them all in there.

    You'll be putting the transitions between the pictures that you just put on the timeline.

    Next we need some sort of title or credit/annotation on your video. Select the 'on a clip' option then type in your website. Next we'll change the animation to a subtitle so we can shrink the annotation and put it down closer to the bottom in your video. This is the place to change the font/color if your annotation doesn't show well.

    Now we have to stretch the annotation out so it will play through the whole course of the video. Finally we will go-ahead and save this on our computer; be sure you pay attention to where you save it. Select 'Show More Options' if you don't see 'Select best fit'. 'Select best fit' option lets you pick the file size, anything under 5 megs is pretty tolerable but the smaller the better.

    Hopefully this post gives you some inspiration or an idea that you can flesh out more fully on your own. Best of luck with your workshop.
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