advertising online for an offline business?
I am in the process of putting together my first product and am just about finished. I have spent the bulk of the last couple of months soaking up as much info as possible and was feeling pretty good about getting things going.
I was having lunch with a buddy of mine who owns his own plumbling business. I was giving him a vague description of what I was trying to do online and he asked if there was anything we could do for his business. I realize that it is an entirely different concept since he can only deal with local customers but it really bugged me that I had no concrete answer or plan for him. I'm curious if anyone has any advice or experience with any projects like this.
Thanks in advance, all of you have been very helpful and inspiring in my brief IM journey.
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