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custom keyword or Google provided keyword?

by justalfe
11 replies
this has always been in back of my mind when doing google places, do you guys recommend posting the exact keyword that your looking for under categories or do use the generic one google has provided;

for exampl:e

lets say the keyword is pizza new york
would u use that keyword or use googles restaurant pizza category
#custom #google #keyword #provided
  • Profile picture of the author danmorton
    You want the EXACT phrase people are typing into their computers.

    I would always use an exact phrase that my research shows real people are searching for.

    Hope this helps.

    Dan
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    • Profile picture of the author business finance
      Originally Posted by danmorton View Post

      You want the EXACT phrase people are typing into their computers.

      I would always use an exact phrase that my research shows real people are searching for.

      Hope this helps.

      Dan
      I Agree, you want the same phrase as google as its what's being searched. You may still want to consider less competitive keywords to start..
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      • Profile picture of the author justalfe
        Originally Posted by business finance View Post

        I Agree, you want the same phrase as google as its what's being searched. You may still want to consider less competitive keywords to start..
        the problem with that , is many times those exact keywords go aginst googles tos in sense of what you are and not what you do.
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  • Profile picture of the author Headfirst
    Originally Posted by justalfe View Post

    lets say the keyword is pizza new york
    would u use that keyword or use googles restaurant pizza category
    Originally Posted by danmorton

    You want the EXACT phrase people are typing into their computers.
    Why do so many of you have problems with this still. I clean up coming in and fixing places listings that were sandboxed by "consultants" that sell a product they don't understand.

    Justalfe - Never, and I mean Never Ever use a location name in your category. That's pretty much the fastest way to get sandboxed I know of.

    danmorton - That's not true at all. When it comes to Google Places your category (keyword) must be what you are, not what you do
    That means pizza delivery or pepperoni pizza or even pizza are not valid categories. Valid categories would be Pizzeria, Italian Restaurant, Fast Food Restaurant, Restaurant.

    Google is taking pretty drastic steps to combat places spammers and less than reputable listings. Ignorance is no excuse. Read all of the material, read google's forums and learn. Mistakes like these could open you up to a lawsuit if you got a client banned from places.
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  • Profile picture of the author Sarah Bosen
    I do a ton of research on a daily basis using google, and i never use their keywords,
    I do though change my phrase 4 or 5 times to get the best and wide variety of info.

    Ex: if I were searching for the best pizza place in denver I would rephrase it about 5 times to get the reviews, the menu or whatever else I wanted.

    But that is just me, some people get stuck with one word and don't reallize that there are many other words they could use to get the same results
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  • Profile picture of the author justalfe
    this is what i wanted , i know google bans if u type in a location but were getting diffrent responses here and wanted to get opions on whats best method, like headfirst stated that using pizzeria instead of pizza sounds good and all but wont that affect search results when people usually dont tend to search for "pizzeria"
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    • Profile picture of the author Headfirst
      Originally Posted by justalfe View Post

      this is what i wanted , i know google bans if u type in a location but were getting diffrent responses here and wanted to get opions on whats best method, like headfirst stated that using pizzeria instead of pizza sounds good and all but wont that affect search results when people usually dont tend to search for "pizzeria"
      They usually just search for pizza, so you're challenge is to build a listing that ranks well for that search without using that as a category. I think there is a 'restaurants: pizza' category that might be a good starting point.

      Look at what the competition is doing too.
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      • Profile picture of the author TE2
        Originally Posted by Headfirst View Post

        Look at what the competition is doing too.
        This is so simple and basic, yet many don't do it.

        How can you know what you need to do to beat the competition if you don;t know what they are doing?

        Headfirst just showed you the way...

        John
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        • Profile picture of the author Headfirst
          Originally Posted by TE2 View Post

          This is so simple and basic, yet many don't do it.

          How can you know what you need to do to beat the competition if you don;t know what they are doing?

          Headfirst just showed you the way...

          John
          Not to shill for Martins software, but with LocalSearchIntel it is even more of a no brainer, you'll get a list of everything you need to do to outrank the competition in your area.
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          • Profile picture of the author TE2
            Originally Posted by Headfirst View Post

            Not to shill for Martins software, but with LocalSearchIntel it is even more of a no brainer, you'll get a list of everything you need to do to outrank the competition in your area.
            How does LocalSearchIntel compare to MapPI, GPScraper, etc...

            If you had to buy one, which one and why?

            Thanks,

            John
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  • Profile picture of the author justalfe
    LocalSearchIntel?? i have studied local competition and ive copied to a certain extent but ive also seen some bad categories thrown in there too.
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