How to Price My SMS - Email services?

I have a meeting on Monday with a restaurant owner and I'm working on the pricing of various services that I can offer. The two main services are SMS Texting and Email Campaigns.

I want be be known as a full service company meaning that once a business owner is signed up, I'll take it from there. All the owner has to do is tell me what he wants to offer each week and send me a check every month.

So that being said, here's what I'll be offering as services.

SMS Setup
1. Set up the SMS keyword and first opt-in message.
2. Designing of pizza box flyers and table tents to promote SMS to customers
3. Printing of 1000 pizza box flyers
4. Printing of 50 table tents

SMS Monthly Maintenence
1. Meet with business owner to go over the "special offers" for the month
2. Send out 1 "special offer" text each week
3. Give monthly statistics of new subscribers and unsubscribers
4. Research and advise on various marketing ideas to use for promotions

Email Campaign Setup
1. Set up the restaurant opt-in squeeze page including welcome message and first "Thank You for Subscribing" coupon
2. Designing of pizza box flyers and table tents to promote opt-in page to customers
3. Printing of 1000 pizza box flyers
4. Printing of 50 table tents

Email Monthly Maintenence
1. Meet with business owner to go over the "special offers" for the month
2. Design and send out 1 email promotion per week
3. Give monthly statistics of new subscribers and unsubscribers
4. Research and advise on various marketing ideas to use for promotions

Ok. So that's the two main services that I want to offer and what each will include. But I'd like some ideas on pricing them.

What do you think would be reasonable setup fees for both the SMS Texting and Email Campaign services? Aside from the fixed costs of printing the flyers and table tents, the rest of it is labor. What's a usual hourly rate?

And how do you charge the monthly fees. The email campaign would be the easiest because there's basically no added costs as you get new subscribers (unless I decide to use a service like Constant Contact - which I don't plan on).

However, SMS texting does have a cost that increases depending on subscribers and/or text messages sent out. So let's say I can send out a text for $.035 per text. Do I double that and say $.07 per text and break it down by the number of subscribers? Such as.

$140/mo includes 4 messages per month for 1 to 500 subscribers?
Then say $280/mo for 500 - 1000 subscribers. Etc.

Once I have this figured out and get through my first appointment, then I'll hit the pavement pretty hard.

Thanks in advance for your input.

Mike