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1st Q 2011 Stats for QR Codes

by Quentin
17 replies
Mobile Barcode Trend Report which looks at data and analysis from UPC and 2D barcode scanning aggregated across 30 countries around the world. This data includes scans from both the ScanLife app and other 3rd party apps.

Download the full report.


Quentin
#1st #2011 #codes #stats
  • Profile picture of the author ADukes81
    Good stuff Quentin!
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  • Profile picture of the author Jay Moreno
    Am slightly surprised we have an edge in San Antonio would have thought Austin might have been in top 5, perhaps our qr marketing is more effective than I thought lol

    Good to see two Texas cities n top 5
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    • Profile picture of the author skjenner
      Thanks for sharing this Quentin!
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  • Profile picture of the author Mike McAleer
    That. Is sweet. I have not gotten into qr codes but would like to add them to my arsenal.
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  • Profile picture of the author YellowGreenMedia
    Here in Holland nobody even knows what QR codes are, i tried to explaine it to some local bar owners and all i hear is... what is the point? I try to explaine it to them but thay all say " nahh not for me mate..."

    Guess its not going to be a hit here as it is over in the US and Japan.
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    • Profile picture of the author TWalker
      Originally Posted by YellowGreenMedia View Post

      Here in Holland nobody even knows what QR codes are, i tried to explaine it to some local bar owners and all i hear is... what is the point? I try to explaine it to them but thay all say " nahh not for me mate..."

      Guess its not going to be a hit here as it is over in the US and Japan.
      Its not just Holland. Even in the US it is relatively unknown for the great majority. Japan? Yea maybe.

      Will it be popular? probably, I may add it down the road but it isn't something I would spend much time on.

      Text messaging? Now thats more mainstream, but mostly the under 45 crowd. And yes I am in the over 45 age bracket and love text messaging....but thats just me. Do I use QR's? Very little...and I think that applies to most everyone.

      Another year or 2 and we will see.
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  • Profile picture of the author cagwatson
    thanks quentin, some good stats for my blog. Surprised that android outstrips the iphone! every days a school day
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  • Profile picture of the author Ashley Wright
    Some good facts and figures, QR codes are a trend which as you can see are growing massively! Be good to show this figures to potential clients also
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    • Profile picture of the author M Thompson
      not every rosy ion the world of QR Codes looks like google is dropping them in Google Places


      http://blumenthals.com/blog/2011/03/...ode-in-places/

      Gizmodo, the Gadget Guide
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      • Profile picture of the author Jay Moreno
        Originally Posted by M Thompson View Post

        not every rosy ion the world of QR Codes looks like google is dropping them in Google Places


        Google Officially Ends Support For QR Code in Places | Understanding Google Maps & Local Search

        Gizmodo, the Gadget Guide
        google dropping QRs from google places has and will have minimal impact on the growth of qr code marketing, their logistics just didn't support it for starters and it was probably costing too much to deploy and was limiting the development of GP, ie any changes to the URL they make would make all their posters and stickers useless

        If they where truly dropping qr codes they would also drop their api support for generating QRs and remove the feature from their URL shortening service too

        I think more than anything you have a reporter jumping to conclusions and being over dramatic with their headlines in order to get more web traffic...
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  • Profile picture of the author TrumpiaTim
    Great report Quentin, very informative.
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  • Profile picture of the author YellowGreenMedia
    Yeah its a fun gadget, but not more then that i really don't see it taking of, at least not here... pinging and texting is the thing here, the rest is all for the gadget lovers
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  • Profile picture of the author Quentin
    Very interesting since Qr Codes + Mobile website is bringing in a lot of business for us.

    Quentin
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  • Profile picture of the author Jay Moreno
    am glad there is a lot of people saying they don't believe in its worth and wont be embracing it, it means less competition for those like myself who are embracing it and making good money from it
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    • Profile picture of the author edakehurst
      Originally Posted by ukescuba View Post

      am glad there is a lot of people saying they don't believe in its worth and wont be embracing it, it means less competition for those like myself who are embracing it and making good money from it
      Agreed! We are having great success with it here in the eastern US. Businesses are eating it up!

      Quentin, thanks for posting this report!
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  • Profile picture of the author jsherloc
    QR Codes are still rising in popularity here on the West Coast. In my specific area in SoCal they are getting VERY popular and I'm noticing a lot of the businesses that I frequent are using them for a variety of purposes. MUCH more so than the last 6 months it seems. I still don't expect much of the midwest and more rural areas to pick up on mobile marketing for another year or so.

    - Jim
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  • Profile picture of the author pmbrent
    Thanks for posting this I'm about to get into the QR market and this will definetely help.

    thanks,
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