Getting a Press Release Reported
I've got a handle on writing a press release - find the most "newsworthy" theme you can, write a short bit about it with a quote and hope that an editor or journalist shares that opinion.
But I'm having no luck getting any news printed. Does anyone have any tip not necessarily on writing a good press release but on distributing it in an effective way and increasing its chances of being reported by local papers and magazines?
Thank you!
Joe
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