How I landed a huge client.

11 replies
This is a cool story which I thought I should share.

My name is Dan and I finished studying last month. I studied Advertising & Design and have spent the last few weeks searching for jobs, while also researching into the world of IM for the past 6 months. Obviously the ad industry is a hard one to get into as a young pup; So I started a small content creation buisness, as I studied this a lot in my degree.

After learning a huge amount from this forum and a whole lot of personal experimentation, I decided to go for a marketing related job interview for a very popular food chain. The job description called for a design, writer, marketer all in one, which seemed to me to a tee, especially with my new online marketing knowledge. It was a huge longshot as I had no previous related work experience and the job would have heaps of competition because it was such a big 'up&comer' in its industry; with about 20 stores nationwide.

At the interview I blew them away with my online knowledge. All I said was that I could set them up with a facebook fan page and create back links for their current website to build traffic. The most simple things to anyone in this environment, seemed like complex rocket science to them! I basically, just told them what I could do for them in an online sense. They had no idea what I was talking about but were impressed. Anyways I went through two interviews with them (the 2nd speaking to the company founder).

To cut a long story short; a few hours ago I got a phone call from them. They've decided to not give me the job. "You were a close second" Probably the last five words I wanted to hear.

BUT.

There is a BUT.

"We were very impressed by your online expertise, and want to set up a contract with you to improve our online presence."

I couldn't believe it. I've studied advertising, design and writing for four years and they want me for my 6 months of personal IM study.

I have no idea how any of this is going to work, ie payment, hours etc. I'm going in for a meeting with them next week.

Got lots of ideas for how to increase their online presence, but thought I'd post this for 3 reasons.

1. Hungry clients are those companies searching for new marketing employees. There are heaps of jobs going everyday on job listing websites etc. Set up a meeting with them and try and get them as your client as opposed to being their employee. They will be impressed by your knowledge, even if its fairly limited.

2. To thank the great people on this forum. Without your collective knowledge as a constant source to my insatiable thirst for IM, I wouldn't have stood out from Adam to these people.

3.Finally I want to ask for advice from veteran offliners in what my next steps should be. I want to know what kind of payment I should be going for and also how to impress these guys by doing a stellar job, so I can get a massive long term client.

Hope this informs and/or inspires. Any further help from some pros would be fantastic.

Dan
#client #huge #landed
  • Profile picture of the author JennyTxtlocal
    Nice! Well done I think! :-)
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  • Profile picture of the author macalixter
    well done indeed.. go warrior,go!
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  • Profile picture of the author Seantrepreneur
    Awesome!

    Don't be afraid to ask for some serious cash. If they were that impressed with you they will see the value in paying you. Also, make sure to under promise and over deliver!

    Good luck and keep us posted!!
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  • Profile picture of the author allegrity
    This is the start of your offline business! If you do a good job after this, I'm sure you will get some referrals!
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    Business Growth and Development via Mobile

    Need a mobile website done? Want to offer mobile websites to your existing clients? Mobile work for your clients mounting up and you need assistance? Let's talk.
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  • Profile picture of the author gstalin
    Hungry clients are those companies searching for new marketing employees. - this is a very nice tip
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  • Profile picture of the author Wilding
    This is so true. I can't even count the number of offline companies that have offered me to do some sort of online marketing for them. The market is huge and under-provided for.
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  • Profile picture of the author WhosChrisHughes
    I'm also curious to find out what you're going to charge and what you'll be doing for them. I've done this a few times while I was in college but it was for a really small amount of money because I didn't feel I deserved more at that point. (limiting belief I had)

    Congrats though, taking action and getting results that's awesome!
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  • Profile picture of the author areevez
    Awesome story and shows how POWERFUL IM is compared to everything else out here!
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  • Profile picture of the author Dannyboy12
    Awesome!

    Don't be afraid to ask for some serious cash. If they were that impressed with you they will see the value in paying you. Also, make sure to under promise and over deliver!

    Good luck and keep us posted!!
    Thanks, I plan to really over deliver. I think this client could be a great launch pad.


    I'm also curious to find out what you're going to charge and what you'll be doing for them. I've done this a few times while I was in college but it was for a really small amount of money because I didn't feel I deserved more at that point. (limiting belief I had)
    Yea not yet sure how this is going to work. I think they want to pay me hourly but I'm gunna push for an upfront fee I reckon.
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  • Profile picture of the author V12
    Doesn't it feel far better being a consultant instead of an employee?

    Congrats.
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  • Profile picture of the author techlover
    Congrats, "when one door closes, another opens."
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    http://www.warriorforum.com/warrior-...ial-offer.html

    HELP SAVE KIM, ONE PERSON AT A TIME!
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