14 {{ upvoteCount | shortNum }}
14 {{ upvoteCount | shortNum }}

How effective you think this would be on a car door magnet?

by jwebdd
11 replies
Just thinking of new ways to advertise. Wondering if anyone would find this at all effective.


#car #door #effective #magnet
  • Profile picture of the author superrooster
    I think it depends on where the vehicle is parked. If this is on a car door it is kind of small and if its moving around, who is going to be able to snap that QR code? The phone number is also pretty small compared to the rest of the box.

    Is it possible to make a NYCdeals.com site or something similar? Just my opinion but something easier to remember and that can take up a larger piece of this might work better.

    Also, black and white isn't very attention grabbing.
    {{ DiscussionBoard.errors[4491184].message }}
    • Profile picture of the author jwebdd
      Originally Posted by superrooster View Post

      I think it depends on where the vehicle is parked. If this is on a car door it is kind of small and if its moving around, who is going to be able to snap that QR code? The phone number is also pretty small compared to the rest of the box.

      Is it possible to make a NYCdeals.com site or something similar? Just my opinion but something easier to remember and that can take up a larger piece of this might work better.

      Also, black and white isn't very attention grabbing.
      Thanks for the suggestion. Actually the magnet will be 11in x 17in. Won't be as small as the example.
      Signature
      Itty Bitty URL's - Free URL Shortening Service - bty.io

      Get free Bitcoin, Litecoin, FeatherCoin, FedoraCoin & More @ QoinPro
      {{ DiscussionBoard.errors[4491241].message }}
      • Profile picture of the author superrooster
        I wasn't assuming it would be, just imagining this being on a car door as it drove by me in NY city.

        If anything, I think a giant magnet with just the QR code would work just fine. I think this industry is in its curiosity phase and if people saw just a QR code they might think, "What the F is this for?".
        {{ DiscussionBoard.errors[4491251].message }}
      • Profile picture of the author Rus Sells
        Not big enough you need 18w X 24H minimum. Ex roofer here, I know ALL about mag signs: what works, what doesn't.

        Your sign dimensions are too small.

        If your door isn't big enough put it on the back door windows.

        Best time to drive around is during rush hour. = /


        Originally Posted by jwebdd View Post

        Thanks for the suggestion. Actually the magnet will be 11in x 17in. Won't be as small as the example.
        Signature
        {{ DiscussionBoard.errors[4491273].message }}
  • Profile picture of the author rideotm
    I would suggest going to a short too and agree with superrooster, adding color would be more attention grabbing...make it as easy and appealing as you can
    Signature

    Smoking cigarettes and watching Captain Kangaroo

    {{ DiscussionBoard.errors[4492400].message }}
    • Profile picture of the author origin
      Golden rule with outdoor advertising, keep it short and simple. When the vehicle is moving your potential market have 1 - 2 seconds to take in your message. Same with sign boards and outdoor posters etc. You only have 1 - 2 seconds tops to convey your message.

      Unless your vehicle is parked in a prominent spot with loads of traffic that crawls by slowly, nobody is going to have the time to "see" the number and remember it or type it into their phone. If you can, rather replace the number with a website adress (short, sweet and easy to remember) than a number.

      Outdoor advertising has to be REALY short and meamorable, otherwise you are wasting money. I often see event posters with 50 words plus next to the road, you can hardly see the text never mind read it. I dnt know how they expect one to read it all in 1 - 2 seconds it takes me to drive by... Same goes for car stickers, magnets etc. Keep it short, very short and replace the number with a website (easier to remember) if you can.
      {{ DiscussionBoard.errors[4494403].message }}
      • Profile picture of the author Scitknot9
        This is great advice - Thankyou!! You learn something new everyday!!

        Originally Posted by origin View Post

        Golden rule with outdoor advertising, keep it short and simple. When the vehicle is moving your potential market have 1 - 2 seconds to take in your message. Same with sign boards and outdoor posters etc. You only have 1 - 2 seconds tops to convey your message.

        Unless your vehicle is parked in a prominent spot with loads of traffic that crawls by slowly, nobody is going to have the time to "see" the number and remember it or type it into their phone. If you can, rather replace the number with a website adress (short, sweet and easy to remember) than a number.

        Outdoor advertising has to be REALY short and meamorable, otherwise you are wasting money. I often see event posters with 50 words plus next to the road, you can hardly see the text never mind read it. I dnt know how they expect one to read it all in 1 - 2 seconds it takes me to drive by... Same goes for car stickers, magnets etc. Keep it short, very short and replace the number with a website (easier to remember) if you can.
        {{ DiscussionBoard.errors[4494931].message }}
  • Profile picture of the author Scitknot9
    I think it could be effective.

    As Rus Sells suggested, put it in rear window of car - then at least you will have other vehicles behind you at lights etc and even just driving!! Ok they won't be able to snap the QR code but if your web address was catchy and easy to remember they will!!

    I've even done it myself - memorised the url until I could get to a PC or use my phone safely so it does work.

    Originally Posted by jwebdd View Post

    Just thinking of new ways to advertise. Wondering if anyone would find this at all effective.
    {{ DiscussionBoard.errors[4494949].message }}
  • Profile picture of the author RRG
    This might be a good spot to use a short, catchy .info domain. You're proactively driving people to it, so you don't have to worry about SEO.

    I can't see your attached image, so I don't know what you're promoting, but as an example:

    "FREE iPad"
    Go to MyFreeIpad.info
    {{ DiscussionBoard.errors[4495939].message }}
    • Profile picture of the author midasman09
      Banned
      Your "QR Code" Sign reminds me of all the talk about "Creating Mobile Sites" for businesses.

      Whoopee Fizz! Yahoo! So you create Mobile Sites for businesses. So WHAT!

      HOW are the customers/clients/patients going to FIND your newly created Mobile Site?

      I garantee ya...if I told Restaurant Owners "I will create a Mobile Site for you and...when they ask me, "HOW are diners going to FIND it?"...and I tell them, "Hey...I'm gonna put a Big Sign on my car and drive it around!"

      I garantee ya....the only Restaurant Owners who'd pay me are....Those with More money than Brains!"

      Don Alm...
      {{ DiscussionBoard.errors[4496114].message }}
      • Profile picture of the author jwebdd
        Originally Posted by midasman09 View Post

        Your "QR Code" Sign reminds me of all the talk about "Creating Mobile Sites" for businesses.

        Whoopee Fizz! Yahoo! So you create Mobile Sites for businesses. So WHAT!

        HOW are the customers/clients/patients going to FIND your newly created Mobile Site?

        I garantee ya...if I told Restaurant Owners "I will create a Mobile Site for you and...when they ask me, "HOW are diners going to FIND it?"...and I tell them, "Hey...I'm gonna put a Big Sign on my car and drive it around!"

        I garantee ya....the only Restaurant Owners who'd pay me are....Those with More money than Brains!"

        Don Alm...
        This has nothing to do with advertising mobile sites. This has to do with getting people to text a number to join a list.
        Signature
        Itty Bitty URL's - Free URL Shortening Service - bty.io

        Get free Bitcoin, Litecoin, FeatherCoin, FedoraCoin & More @ QoinPro
        {{ DiscussionBoard.errors[4496348].message }}

Trending Topics