Are you having trouble selling your seo services to local businesses?
If you can let them know in a very simple and convincing way that:
Of all of the clicks online that 82% of them are on organic search results. PPC ads get 18% of the clicks but 85% of most companies online ad budget is devoted to PPC.
70% of searchers click on the top 3 ranked results.
23% click on page 2 or after.
As a business owner with a website, it becomes really important to make it in the top 3 results of organic search.
Can your seo services get them within the top 3 positions?
Let them know that this is what searchers are doing. They aren't going to page 2 looking for their services. They aren't going to the bottom of the page to find them. The sweet spot is in the top 3. The increased sales comes when you're one of the three amigos. Nobody knows who's holding down the 12th spot in the search results.
You get the idea.
Now go make some sales.
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