Question about Flyers!

11 replies
Which flyers convert better : self made(amateur look alike) or professional made?

I am promoting a cpa offer. I personally trust more self made flyers..i dont know why..
#flyers #question
  • Profile picture of the author barbling
    Originally Posted by reigovilbiks View Post

    Which flyers convert better : self made(amateur look alike) or professional made?

    I am promoting a cpa offer. I personally trust more self made flyers..i dont know why..
    Depends upon the offer, depends upon the audience....I've heard that handmade do tend to convert better.

    Test test and test again!
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  • Profile picture of the author creationz
    I agree with barbling

    All depends on what you are offering.
    personally i would prefer a professionally designed one.
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  • Profile picture of the author Seantrepreneur
    Simple answer. Try both and see what results you get from each. There really is no right or wrong answer that we could provide to you. Maybe you live in a city that would prefer a nicely designed flyer or maybe you live in a city that likes a homemade style flyer. You'll really only know once you test. Luckily testing these two options shouldn't be very expensive and results are very easily tracked.

    Sean
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  • Profile picture of the author MartinBuckley
    reigovilbiks,

    Were I live there are many professional flyers posted all over my city and when I see a handmade flyer it catches my attention, so I decided yesterday I was going to make my own tear tab flyer to promote a cpa offer and as a test I was going to hang it up at just 10 hot spots in my area and as of today I have already gotten 8 converstions, so now that I know my flyer works, I'm going to hang up as many as I can around my city at more hot spots and see what happens.

    I hope this helps,

    Martin
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  • Profile picture of the author nandla
    Professional made would be better
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  • Profile picture of the author swilliams09
    You are going to have to test it. It depends on your market and who you are selling to. The more affluent, the more professional in my experience. Unless its one of those quirky sort of hipsterish neighborhoods. You really have to tailor it to your market and your product. Start with the hand made flyers first as it's easier to set up. Then try the professional ones in the same location, compare results.
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  • Profile picture of the author iThinkhard
    how would you like to be perceived by your prospects? as a Professional or an Amateur?
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  • Profile picture of the author RedShifted
    Just make professional flyers YOURSELF.

    Thats what I did. I looked at how pros did it than did it better. Put more time into them & more research overall. Now I have 1500 very professionally made flyers that I'm dropping off as I write this. I'll let you know in another couple hours how they convert.
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    • Profile picture of the author RRG
      A flyer is no different than any other form of sales letter. You need a powerful headline to compel the reader to read the rest of the flyer; emotional copy; a compelling offer and call to action; a deadline or other method of scarcity; and a way to respond. If you're working with a direct response pro, great. Otherwise you're better off doing it yourself.
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  • Profile picture of the author Jason Keith
    In my experience, if you're promoting CPA (affiliate) offers, then the amateur looking flyers convert better.

    If you are promoting yourself to businesses as an offline consultant, you want to look as professional as possible. This is especially important if any aspect of your business deals with design (i.e. website design, Facebook fan page design, graphic design, etc.). If they are needing a designer and your flyer looks amateurish, then they will most likely think your online designs will be the same.
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  • Profile picture of the author davidreese
    Test. You would be amazed at how simple a flyer can be yet convert. Also make the headline direct and related. Make it something easy to ready from at least 10 feet away.
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    David Alger
    Thumbtack Bugle We Get the Word Out

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