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Question About Pizza Box Marketing

by imnumberone28
12 replies
How To Get Businesses To Advertise On Them?
#box #marketing #pizza #question
  • Profile picture of the author manny2513
    Simple go to the Pizza place and buy a Pizza (If they see you as a customer they will pay attention to you) then ask. Hey how much you charge currently for your pizza box ads and they will look at you like you crazy. Then say well I am willing to pay you x Amount per day/week/month if you just place my flyer in all you pizza boxes. Most likely he will not say no to free $$$
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    • Profile picture of the author imnumberone28
      I understand that part well, Im wondering how do i acquire the advertisers?
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      • Profile picture of the author want2knowhow
        Originally Posted by imnumberone28 View Post

        I understand that part well, Im wondering how do i acquire the advertisers?
        Heck, I'm wondering the SAME thing...but in HUGE form...like...how'd this guy get these MAJOR players to advertise on pizza boxes and the boxes to look THIS GOOD!?! :rolleyes: Those are some outstandingly beautiful boxes! They would get major eye time like retailers who spend big bucks to have eye catching bags for customer foot traffic advertising.

        Can you imagine using these to entice other pizza owners to do business with you? LOL!
        www.youtube.com/watch?feature=endscreen&NR=1&v=OhGf0d1Djck
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  • Profile picture of the author MartinBuckley
    DELETED POST
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    • Profile picture of the author iAmNameLess
      Originally Posted by MartinBuckley View Post

      If you havn't already you should check Gina Gray's Pizza Box Money website at:

      PizzaMoney.net

      It will help teach you with every thing you need to know to make money with pizza box advertising.

      I hope this helps,

      Martin
      I don't think you can post links to your offers.
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      • Profile picture of the author MartinBuckley
        iAmNameLess,

        The link I provided is not one of my offers. All my personal offers are in my signature below.

        All the best,

        Martin

        Originally Posted by iAmNameLess View Post

        I don't think you can post links to your offers.
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        • Profile picture of the author RichardDean
          Martin

          It's a damn affiliate link is what iamnameless talking about...

          Put the link in your Sig stop posting the affiliate link in the main post.

          The pizza blueprint is crap... don't tell you any thing but the ideal.

          Most chain pizza places (franchise) have rules and they can only have their ad on the boxes... and if it is a corporate owned forget it all together...

          Also the Franchise store have already booked their flyers at a heck of a deal and have special pizza they have to promote because of the TV ads.

          Little mom and pop pizza shop will take too long to get rid of the flyers.

          15,000 flyers full color two sided cost a heck of a lot of money and your profit is gone...

          People put 8 to 10 ads and some of the ads are for the pizzeria sell them at 290 x 8 ads
          2320.00 designer to do the ads up to 20 per ad 200.00 design fee 15,000 flyers cost over 700.00 you have to come up with out of your pocket takes at least 10 days... unless you rush the order then it cost more. then all the time it takes to sell a 290.00 ad

          290.00 is not a easy sell you can be in money mailer or the money pak for 190.00 and have your own ad on your own paper.

          Pizza cards for 10.00 everyone does a buy one get one free why would you pay 10.00 for a damn coupon that you get for free.

          The pizza wars are on pizza sales are down prices are dropping... look pizza hut the largest pizza chain had to drop price to 10.00 domino's they are on the way out they changed the pizza recipe because they were the 2nd worst pizza next to Chuck E Cheese.

          If you asked my to buy a $10 card for 1/2 off pizza I would say your nuts... Buy one get one free is just another way to say half off.

          Large cheese pizza 4.50 cottage inn

          Richard
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  • Profile picture of the author pizzatherapy
    FYI MartinBuckley: Listen to, iAmNameLess and RichardDean. Edit your post immediately and take out the affiliate link...You risk being banned from the Warrior Forum.

    That said....Here is my opinion.

    Honestly, selling to pizzeria owners is a hard sell. In the last 6 months, 3 pizza places in my area just went out of business. Gone. Poof. Outta here!

    Many of the mom and pops are just struggling to get buy. Many do not have websites, and see little value in advertising.

    They see advertising as an added expense with little ROI. If you can show them advertising makes sense for their business and their bottom line you will have a much easier time of getting clients...

    Here is an idea: Offer several local pizza places, free pizza boxes. Explain that there would be no cost to use the pizza boxes. You are just going to give them the boxes. You would explain that you have advertising on the boxes and that's why the boxes are free.

    THen go to some businesses and offer them low cost advertising they may be interested. If you can offer cost effective advertising to a non-competing business, you could find a business willing to advertise on the pizza box.

    This would take some work on your part but if you frame it correctly you will be doing a service for the pizzeria owner (free pizza boxes) and for your own advertisers (Cost-effective advertising.)

    It's all how you present it to the business owners. If you can show benefits to them and their business, you've got a sale.
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    • Profile picture of the author want2knowhow
      Originally Posted by pizzatherapy View Post

      FYI MartinBuckley: Listen to, iAmNameLess and RichardDean. Edit your post immediately and take out the affiliate link...You risk being banned from the Warrior Forum.

      That said....Here is my opinion.

      Honestly, selling to pizzeria owners is a hard sell. In the last 6 months, 3 pizza places in my area just went out of business. Gone. Poof. Outta here!

      Okay...so? Maybe they were too cheap to advertise and make themselves stand out from all the rest. Oh well...that's business! Just means less competition for the remaining one and more hungry pizza buyers that have even less options locally for them!

      Many of the mom and pops are just struggling to get buy. Many do not have websites, and see little value in advertising.

      And see..that's failure 101. How in the world do you possibly go into business with that kind of thinking mindset in this day and age?!? Your customer today is not generally that 60-85 year old, non tech baby...but these new, born with an ipad in the womb geeks, want it now, gotta have it now, disposable income kids.

      They see advertising as an added expense with little ROI. If you can show them advertising makes sense for their business and their bottom line you will have a much easier time of getting clients...

      I think that's what Gina teaches...

      Here is an idea: Offer several local pizza places, free pizza boxes. Explain that there would be no cost to use the pizza boxes. You are just going to give them the boxes. You would explain that you have advertising on the boxes and that's why the boxes are free.

      I haven't seen her course...but again...I think that's what she teaches....

      THen go to some businesses and offer them low cost advertising they may be interested. If you can offer cost effective advertising to a non-competing business, you could find a business willing to advertise on the pizza box.

      This would take some work on your part but if you frame it correctly you will be doing a service for the pizzeria owner (free pizza boxes) and for your own advertisers (Cost-effective advertising.)

      It's all how you present it to the business owners. If you can show benefits to them and their business, you've got a sale.

      I thought her Youtube video was interesting....
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  • Profile picture of the author bob ross
    I thought this system was interesting at first but it's just not good for direct response advertising which I like.

    I'm really surprised that there's even difficulty finding pizzerias to allow you print the flyers for them, as it's totally free. The tough part would be to find a dozen or more small businesses to fork over $300 to advertise on a pizza box flyer.

    I just can't see many industries getting response from pizza flyer ads to be effective enough to keep them coming back to do it again. I'm not knocking the system because there's some value in that the ads get may get viewed pretty often, but I'm pretty sure that it's not going to generate response quickly enough to keep the advertisers coming back.

    To clarify some of the confusion about martin's pizza card thing... he's selling a pizza card that includes 15 or more "buy one get one free's" not just one. I can see the value in that as a business model especially for college kids, single moms, etc..
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  • Profile picture of the author RichardDean
    To clarify some of the confusion about martin's pizza card thing... he's selling a pizza card that includes 15 or more "buy one get one free's" not just one. I can see the value in that as a business model especially for college kids, single moms, etc.

    It sounds like your doing a pizza card fundraiser without the fundraiser part.

    Our pizza flyers have buy one get one free all the time... We have 3 pizza's one topping for 15.00 right now. A Pizza war is going on right now.... everyone has cheap pizza.

    No need to buy a buy one get one free pizza punch card... Pizza hut has 10.00 pizza Papa John's Same thing. And the mom and pops follow because their business is down because all the 5.00 and 10.00 pizza right now.

    Every pizza shop just about has a pizza punch card buy so many pizza get one free. No need to pay 10.00 for the card they give them away free.

    Now the only way I see this working is a fundraiser but then again the 10.00 card is split with the group. They do the selling.

    What are you going to do sneak and sell the cards for 10.00 and keep the whole 10 bucks and screw the kids out half...

    I know if someone asked me to buy a pizza punch card I would laugh at them and pull two out of my wallet and say I got these free why you trying to sell them for 10 bucks.


    Richard
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    • Profile picture of the author want2knowhow
      Originally Posted by RichardDean View Post

      To clarify some of the confusion about martin's pizza card thing... he's selling a pizza card that includes 15 or more "buy one get one free's" not just one. I can see the value in that as a business model especially for college kids, single moms, etc.

      It sounds like your doing a pizza card fundraiser without the fundraiser part.

      Our pizza flyers have buy one get one free all the time... We have 3 pizza's one topping for 15.00 right now. A Pizza war is going on right now.... everyone has cheap pizza.

      No need to buy a buy one get one free pizza punch card... Pizza hut has 10.00 pizza Papa John's Same thing. And the mom and pops follow because their business is down because all the 5.00 and 10.00 pizza right now.

      Every pizza shop just about has a pizza punch card buy so many pizza get one free. No need to pay 10.00 for the card they give them away free.

      Now the only way I see this working is a fundraiser but then again the 10.00 card is split with the group. They do the selling.

      What are you going to do sneak and sell the cards for 10.00 and keep the whole 10 bucks and screw the kids out half...

      I know if someone asked me to buy a pizza punch card I would laugh at them and pull two out of my wallet and say I got these free why you trying to sell them for 10 bucks.


      Richard
      Correct me if I'm wrong because maybe I'm the one confused because I thought the ads were more about other local businesses advertising to the pizza buyers than the pizza shop itself. Also, when you say businesses won't want to fork over (that kind of) money to be on a pizza box..well..I don't know why they wouldn't. Have you seen the cost of them advertising (and we're not talking no little shrinking violet 2-3 line ad either...) in those local FREE neighborhood newspapers...month after month...and IN COLOR? It must be some ROI in it for those churches, funeral homes, barber shops, clothing shops and whatnot to be churning out those ads without fail....

      Seems to me to be a lot of skepticism about whether or not Gina is doing what she says she's doing and that she's basically blowing smoke up our asses...but I believe her. Why? Because there are others doing what she IS doing. Just do an search and you'll see the other pizza box businesses who are in business and doing it and I haven't yet seen a I WANT MY MONEY BACK post in relation to her course. The bottom line is, local businesses will do whatever it takes to pull in local demographic customers and will pay for the chance to service them. This is just another way some will find a unique and brand new way to get their business in front of either old...or brand new eyes. That's all I'm saying...
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