Advice I Gave A New Marketer Close To Her First Deal Tonite

I answer a lot of PMS and emails attempting to help serious offline marketers break through. I've been coaching a young woman in
financial difficulty, who just got a call off her first mailing..

I honestly feel what I told her tonite, others here could benefit from...
an earlier message I sent her shared some new powerful dialogues I use with clients.

Anyway, I removed her name, for privacy reasons.


"Thanks...use the contract in your wso kit....if he agrees to go forward, just use it...no apologies, no, "I know you're a lawyer sir, blah, blah"...

just assume it's fine...he will likely want to change it- I don't care...

UNLESS, only 2 things are inviolate:

1. You must get a 50% deposit before beginning work.- no exceptions
2. You will not sign any thing that says you "guarantee to produce a certain SEO Google ranking".....if he were to say such, reply: I f I owned the Google company I could guarantee that, since I don't, I won't make such a guarantee"..."I would rather lose your business, than begin this relationship by lying." (and then shut up.)

The less said at the end the better....be tough, be a little tiger.


Be the actress you were born to be.

Men in these situations respect tough women, and are not impressed by weaker women. Assume everybody is always going to try and take advantage, that way, there's no surprises.

Now, as to 'mindset', you're not alone in having this problem.

When I was young and starting out in sales, I was afraid of everything and everybody...all the time.

I was afraid of the phone, afraid I'd say the wrong thing, afraid I'd offend, afraid I didn;t know enough, afraid of losing the sale, afraid of being broke, afraid of looking foolish, afraid of being yelled at, afraid of being insulted, afraid they would want their money back, afraid that I was wasting my time, afraid I wasn't cut out for this,

.....YOU NAME IT, I OVERTHOUGHT IT, I PROCRASTINATED, I OVER ANALYZED EVERY LITTLE STUPID THING!!!!!!!!!!!! (name), can you relate? ...can you hear me???

BOTTOM LINE: it didn't change a friggin thing - nothing...'they' will do what they will do. What goes on in YOUR head, doesn't change what goes on in THEIR head...

If you were my own sister, this is the advice I would earnestly give you:

LET GO OF FEAR.. EMBRACE THE UNKNOWN, WORK HARDER and THINK LESS than you ever have. Ignore any negative thought or person - you can't afford the luxury of a negative thought or doubt.

Decide tonite, if the ship goes down, you will be the last surviving person...you will outswim them all, you will paddle harder, row faster, yell for help louder, ...

and that you will never, ever, ever quit...

in fact, vow to die trying....

Then, at that exact moment, I can finally assure you of TOTAL SUCCESS.

It would be worth it to reread this message, and let it embed into your mind
and replace your present mindset for the better.....

and be the actress you were born to be."

Regards, Bruce
ps...you 'act' until you 'are'.