How Do/Would You Hande Chargebacks for Reps/Affiliates Pay?

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I have an "offline" service company, focusing mostly on Mobile Marketing. I'm hiring commission based reps right now, and I also have a referral program. I will probably also hire prospectors/telemarketers at hourly pay +bonus but that's another topic.

I pay - and very well mind you - only when a sell is actually made. A kind of "share the wealth" model. I make money in residual income and further sales to the clients, but not much on the front end so my reps and referrers make the most possible, so I can attract and keep them, and because I'm a nice guy.

All is fine and dandy but then I realized I'm very vulnerable to be left in the cold in case of too many chargebacks by devious people. If I understand correctly, clients paying by PayPal or credit cards can cancel up to 60 days after purchase. :confused:

I understand "normal" chargebacks are part of the game so my issue is how to structure the pay of the reps and referrers so as to prevent me from going under in case of intentional fraud. Reps can be physically from anywhere, and even more so for referrers, most of which I won't even talk to unlike the reps.

I don't have the cashflow to only keep say 10% of the pay in reserve... A system that would protect me nicely would be to immediately credit 50% of the commission to their account right after a sale; and then the other 50% on the 61th day.

But let's be honest, that sucks for them! I want to attract them, not chase them off. On the other hand, it'd only take one bad apple who does a dozen "false" sales in a row to throw me to the curb. Maybe not later on when I have cashflow, but right now, it'd be a back breaker.

Any thoughts?
#chargebacks #do or would #hande #pay #reps or affiliates
  • Profile picture of the author kenmichaels
    "On the other hand, it'd only take one bad apple who does a dozen "false" sales in a row to throw me to the curb."

    A verification process, after the sale / before the charge,
    by some one other then, the rep who sold it.

    We record ours.

    You will have a percentage of them "kick", but its better
    that they do it before the charge, then after.

    When we do ours, we make sure its 100% clear on the amount,
    and what they are getting.

    Its helps a lot with charge backs.

    A warm and fuzzy, thanking them for the business and letting them know you have actually started for them, within the 1st wk of the sale
    also helps.

    This is just one of the pro active ways to handle chargebacks.
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    • Profile picture of the author David Miller
      I was going to say exactly what Ken said. It's a system that has worked for years and offers upsell opportunity as well.
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  • Profile picture of the author Jay Rhome
    You guys have it nailed! Why didn't I think of that is beyond me, as I had planned to follow up on every sale in the beginning - though I don't plan to do that forever in the future.

    To verify that everything was clear and manage expectations, as quality control for the reps and client service, to help setup the products, to build relationship between the clients and me or the company other then the rep, and yes, to watch for more opportunities.

    I realize though that "dedicated fraud artists" can still get me, but especially in the product setup they can be probably sniffed out.

    But even in that case, do you pay 100%? I mean chargebacks do happen once in a while, and reps turnaround can be quite high, so I imagine planning for that can still be worth it.

    In a way it's better to have 5 guys owe you money while having other reps made twice the sale than if a system had prevented those 5 guys but overall there were less sales...
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    • Profile picture of the author kenmichaels
      Originally Posted by Jay Rhome View Post


      But even in that case, do you pay 100%? I mean chargebacks do happen once in a while, and reps turnaround can be quite high, so I imagine planning for that can still be worth it.

      In a way it's better to have 5 guys owe you money while having other reps made twice the sale than if a system had prevented those 5 guys but overall there were less sales...
      We do a sliding scale commission. with base pay.
      If you don't make quota. you only get base pay.

      That money is generally enough to cover charge backs.

      we also have a 2 wk rule. 2 - 2 weeks in a row with out making quota, you are fired.

      with that said.

      About charge backs. You need to train some one to specifically handle anyone who wants a refund, or just goes and does a charge back.

      1) you have to keep you CB low for your merchant acc, or they will freeze your acc.

      2) Your dedicated CB person(s) can and will save most charge backs.
      they do it by finding out WHY they want to CB. sometime its over spending, and a simple price reduction will save the deal, and you simply
      do a partial refund.

      sometimes it was sold wrong, and its an expectation thing, and that
      can be fixed often as well.

      Sometimes, and i am not kidding, they just want someone to be nice to them, to verbally hold there hand and reassure them they made a good decision.

      Hope this helps some.
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  • Profile picture of the author Jay Rhome
    Nice tips there. I'm the one who'll handle the chargebacks in the beginning.

    I'll have a quota on chargebacks, not on sales, as I pay commission based only, but high commissions + a chance to make residual income if the volume of sales is high. So more carrot and less stick as there's no base salary. For appointment setters I do plan to pay hourly+bonus and have quotas, but not for reps.

    If they want to make big money though, the reps will have incentives to go all out. I'd rather have 2-3 top producers and 15 part-timers (or so called full timers producing as such) than just 4-5 reps overall.

    As for frauds, I don't "fear" fraudulent reps that much, but I'm wary of fraudulent "referrers" or what you might label affiliates. Hopefully when I do run on one my cahsflow will be strong and established.

    With quality control, I should keep the chargebacks low anyhow. Thanks
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  • Profile picture of the author Aaron Doud
    Jay are these contractors or employees?

    Employees it is hard to pay pur commission unless you have a draw system in place as you have to still pay minimum wage in some form. Talk to a payroll specialist and/or lawyer on this.

    Also you will not get the best sales people if you pay pure commission and hear me out on why. Unless you are a big company or a known product as a sales person when I see commission only it raises a red flag. That flag being you don't believe in your product. If you believe in your product and that it is going to sell well with good sales people you always have a base or a short term(month or two) minimum pay set up.

    Yes a lot of places will do like said above and have quotas from day one. And they will have a lot of turn over as well. Many call centers have a load of turn over for this reason. And depending on how you want to run your business maybe high turnover is good.

    Myself I would rather have zero turnover because I hired the best from the start. Of course the question is can your business model afford the best? Do you know how to hire the best? These are questions that you have to answer. BTW the sales guy motivated 100% by money will never be the best. You need to get the guy who does it for his ego. The money is just icing. The money guy will get comfortable. he will cut corners. The ego guy will always be out to best himself. You get two or more of these ego guys into a single sales office and you can watch sales sky rocket. You can have contests. But the rewards don't need to be money. In fact a physical award like a sign, banner, or etc is going to drive these types more. Of course you have to be careful if one becomes dominate you can lose the others as they want to be number one. They like fighting to be number one but if John is number one every week and every month you won't keep the others as this will burn them out unless they are close every week.

    Honestly I can tell you in my years of management I hated hiring those motivated by money because they never work out in the long run. I never gave out money awards unless I was forced to by upper management. And time and time again my stores would be the best in the district, region, and soemtimes even the whole company. I paid my people right but I got the people who were motivated by being the best. They loved the fact we blew the other stores away. The energy feed into it and they just got better and better because of it. You create an environment where people as individuals and as a team are driven to be the best.

    The other great thing about people not motivated by money is especially early in their careeer you can get away with paying them less. They simply don't know what they are worth. Once they figure it out though be ready to pay them more if you want to keep them.

    Remember this rule of thumb as a sales manager your best sales people(top 1 to 3) should be making more than you.
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  • Profile picture of the author iAmNameLess
    Whoever told you chargebacks can be issued within 60 days and no longer, is a liar. Depending on the bank or credit card issuer, a chargeback can be issued 11 months later. It has happened to me before, and many others. Most banks have a 6 month policy, or 180 days, but there are some that allow for it up to a year like American Express, and some pretty well known banks.

    I don't think it is LEGAL for you to hold their commissions.

    Offer a discount if they pay with a check, or follow up with exceptional customer service and get a REAL merchant account. Even if you have a signed contract and the work was completed, you can and will still lose a majority of chargebacks if you're with paypal. If you are with a real merchant account, you can specify your refund policy. I would recommend doing a 15 day refund policy or a 30 day refund policy with the stipulation of the work not being started. It works for me.
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  • Profile picture of the author Jay Rhome
    Also you will not get the best sales people if you pay pure commission and hear me out on why. Unless you are a big company or a known product as a sales person when I see commission only it raises a red flag. That flag being you don't believe in your product. If you believe in your product and that it is going to sell well with good sales people you always have a base or a short term(month or two) minimum pay set up.
    I have been myself a pure commission based rep at one time so I don't fully agree with that. Financial services of all kind, real estate agents, etc. are mostly 100% commission work. Of course they are in established fields and usually in big companies as well, both luxuries most of us here don't have but I can't print money of thin air anyhow nor pretend to.

    I personally find that sales reps looking for base pay are not the ones I want to attract, as then you need to supervise their butts constantly, put quotas in place, etc. I'd rather have reps with autonomy, and incentives. 10 part-timers can produce as 2 full timers, and make these 2 full timers feel like the stars they are.


    Myself I would rather have zero turnover because I hired the best from the start. Of course the question is can your business model afford the best?
    Who wouldn't want the best reps from the start and no turnovers? But that's like saying I only want high paying, intelligent, no PITA customers from the start. Hey, it can happen but don't bet the farm on it.

    The thing is, I simply KNOW reps, even the good ones, move from one project to the next quite often, much like us entrepreneurs with ADD. Turnover is a part of the game. Of course I'll do my best to reduce that but it will happen. It doesn't faze me much cause hiring, training and motivating reps is something I find easier to do than actually doing most of the sales myself.

    "Rejection" from sales reps is much more to my liking than rejection from prospects. I see it time and again on the WF how it bothers people to "lose" reps and have to start the hiring process over again. I only see that as a normal part of running a business, much like prospecting for clients is an on-going thing.


    BTW the sales guy motivated 100% by money will never be the best. You need to get the guy who does it for his ego. The money is just icing. The money guy will get comfortable. he will cut corners. The ego guy will always be out to best himself. You get two or more of these ego guys into a single sales office and you can watch sales sky rocket.
    That is 100% correct!!! No doubt about that one.
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  • Profile picture of the author Jay Rhome
    I don't think it is LEGAL for you to hold their commissions.
    Oh yes it is. Just ask a life insurance agent. Chargebacks in that industry are very high, 10% is even considered a good score, and agents have to learn to deal with it.

    And no company would hold the majority of commissions credited if they want to keep reps! But a small % is common place. Heck, just look at what Clickbank does!


    If you are with a real merchant account, you can specify your refund policy. I would recommend doing a 15 day refund policy or a 30 day refund policy with the stipulation of the work not being started. It works for me.
    Are you saying that if we have such a policy in place, then the banks and credit card companies will respect it? That'd be nice!
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    • Profile picture of the author HypeText
      Originally Posted by Jay Rhome View Post

      Oh yes it is. Just ask a life insurance agent. Chargebacks in that industry are very high, 10% is even considered a good score, and agents have to learn to deal with it.

      And no company would hold the majority of commissions credited if they want to keep reps! But a small % is common place. Heck, just look at what Clickbank does!


      Are you saying that if we have such a policy in place, then the banks and credit card companies will respect it? That'd be nice!
      Life insurance agents are paid an advance commission...VERY different!

      A person pays small premiums over the course of years. The Life Insurance agent gets a lump sum commission upfront...and is still responsible for chargebacks down the road.

      I know...my Dad was a Broker for 35 yrs...and I was licensed for a couple of years as well.
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      • Profile picture of the author iAmNameLess
        Originally Posted by Jay Rhome View Post

        Oh yes it is. Just ask a life insurance agent. Chargebacks in that industry are very high, 10% is even considered a good score, and agents have to learn to deal with it.

        And no company would hold the majority of commissions credited if they want to keep reps! But a small % is common place. Heck, just look at what Clickbank does!


        Are you saying that if we have such a policy in place, then the banks and credit card companies will respect it? That'd be nice!
        Well, according to the department of labor in every state you must be paid in full, commission or no commission within 30 days. If not, you should hire an attorney.

        Clickbank is not employing its' affiliates. These are completely different scenarios here.

        And yes, I am saying that if you have such a policy in place banks and credit card companies have no option but to respect it. When you sign up for a REAL merchant account, you state your refund policy and they accept it by accepting you. If your policy is within 30 days... and the 31st day they issue a chargeback, oh well, they're out of luck. Common sense is needed here, but with minimal effort you can effectively protect yourself.

        An old boss of mine runs a website design company that is niche specific, they do millions in sales every year... if a client signs up today, they might start on the site in 6 months if they're lucky... many of their projects have a 1 year turn around time right now. They have 0% chargebacks.... and that is because they ONLY accept checks. You would think they'd lose some business by only accepting checks and check by phone but they don't, it works well for them. If you can encourage checks over credit then you won't even need to have this discussion.
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      • Profile picture of the author Jay Rhome
        Originally Posted by HypeText View Post

        Life insurance agents are paid an advance commission...VERY different!
        Ooops, I missed the boat on that one. But it's true they do have a lot more chargebacks in that industry.

        Clickbank is not employing its' affiliates. These are completely different scenarios her
        Pure commission based reps are basically self-employed, not employees. Clickbank keeps a part of the commissions due to protect for chargebacks.


        And yes, I am saying that if you have such a policy in place banks and credit card companies have no option but to respect it. When you sign up for a REAL merchant account, you state your refund policy and they accept it by accepting you. If your policy is within 30 days... and the 31st day they issue a chargeback, oh well, they're out of luck. Common sense is needed here, but with minimal effort you can effectively protect yourself.

        An old boss of mine runs a website design company that is niche specific, they do millions in sales every year... if a client signs up today, they might start on the site in 6 months if they're lucky... many of their projects have a 1 year turn around time right now. They have 0% chargebacks.... and that is because they ONLY accept checks. You would think they'd lose some business by only accepting checks and check by phone but they don't, it works well for them. If you can encourage checks over credit then you won't even need to have this discussion.
        I know you hate PayPal, and you're contagious I can tell you that

        I wouldn't mind checks for one-time payments, but most of my products have recurring monthly payments. In a way I sense that's a protection. I mean a client doesn't look very serious asking for a refund from his bank if he has made 3 monthly payments on top of the initial payment, while he could have canceled at any time...

        The quality control aspect discussed in other posts should severely reduce the cases of chargebacks and frauds in any case, but it's good to know a sound refund policy is respected.
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        • Profile picture of the author iAmNameLess
          Originally Posted by Jay Rhome View Post

          Ooops, I missed the boat on that one. But it's true they do have a lot more chargebacks in that industry.


          Pure commission based reps are basically self-employed, not employees. Clickbank keeps a part of the commissions due to protect for chargebacks.



          I know you hate PayPal, and you're contagious I can tell you that

          I wouldn't mind checks for one-time payments, but most of my products have recurring monthly payments. In a way I sense that's a protection. I mean a client doesn't look very serious asking for a refund from his bank if he has made 3 monthly payments on top of the initial payment, while he could have canceled at any time...

          The quality control aspect discussed in other posts should severely reduce the cases of chargebacks and frauds in any case, but it's good to know a sound refund policy is respected.
          With clickbank the vendor is held responsible for any chargebacks or refunds, I believe. It was like that when I was doing affiliate marketing pretty hard, not sure if there policy changes though!

          Yeah, I get it for monthly payments. You could set up monthly billing though, with a check or echeck. Check over the phone you can set that up in 1 minute using authorize.net, autopay!

          Of course, amazing service and quality control go a long way in every business, in my opinion!

          How many reps do you have right now?
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  • Profile picture of the author HypeText
    Originally Posted by Jay Rhome View Post

    I have an "offline" service company, focusing mostly on Mobile Marketing. I'm hiring commission based reps right now, and I also have a referral program. I will probably also hire prospectors/telemarketers at hourly pay +bonus but that's another topic.

    I pay - and very well mind you - only when a sell is actually made. A kind of "share the wealth" model. I make money in residual income and further sales to the clients, but not much on the front end so my reps and referrers make the most possible, so I can attract and keep them, and because I'm a nice guy.

    All is fine and dandy but then I realized I'm very vulnerable to be left in the cold in case of too many chargebacks by devious people. If I understand correctly, clients paying by PayPal or credit cards can cancel up to 60 days after purchase. :confused:

    I understand "normal" chargebacks are part of the game so my issue is how to structure the pay of the reps and referrers so as to prevent me from going under in case of intentional fraud. Reps can be physically from anywhere, and even more so for referrers, most of which I won't even talk to unlike the reps.

    I don't have the cashflow to only keep say 10% of the pay in reserve... A system that would protect me nicely would be to immediately credit 50% of the commission to their account right after a sale; and then the other 50% on the 61th day.

    But let's be honest, that sucks for them! I want to attract them, not chase them off. On the other hand, it'd only take one bad apple who does a dozen "false" sales in a row to throw me to the curb. Maybe not later on when I have cashflow, but right now, it'd be a back breaker.

    Any thoughts?
    You information on chargebacks and Cancellations is a little bit inaccurate.

    The difference lies wherein whether you have your own Merchant Account or if you are using (GULP)PAYPAL...

    With PayPal, you....as the Merchant have virtually no rights...and those chargebacks PayPal "claims" to fight on your behalf? they don't...period.

    With a Real Merchant Account the Processor gives you the opportunity to present evidence in your defense.

    The Processor will tell you the Reason for the chargeback. The most common is "Unauthorized Transaction/Fraud" followed by "Cancelled but not Refunded)

    You can protect yourself in both of these areas.

    1st, Always have the Merchant sign a Credit Card authorization form for in person Sales and if possible, for Phone Sales. Swipe the card if at all possible (Square or others)

    2nd, Clearly post a "No Cancellation/Refund" Policy (Or whatever Policy you wish to adopt) on your Website at the point of checkout. Make them click approval to complete the transaction.

    In each case you know how something to fight back with...so long as you arent using (Gulp again!) PayPal!
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