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Please critique my opening script

by RyanJ
8 replies
I have come up with a script that I believe hits all the bases. It is a proper introduction, lets them know I am familiar with their company. It tells them what I do and what I can do for them, and hits on a little "pain" as well. I then qualify/disqualify them pretty quickly.

Here goes...

"Hello __(owner)__ my name is ____ from __(company)__, and I was actually just doing some research on your company online.

We specialize in doing the work to bring companies, like yours, more leads and more customers every week. We do that through cell phones, websites, and all forms of social media.

And I have found some areas where you are missing out on quite a few sales.

Does this interest you at all?"

I then go on to tackle any (up to two) objections they throw at me.

Please let me know anywhere I can improve. I realize there is no silver bullet script but I can get close right? ;-)

Thank you.
#critique #opening #script
  • Profile picture of the author beeswarn
    This is pretty good. Why do you quit after two objections?
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    • Profile picture of the author RyanJ
      Originally Posted by beeswarn View Post

      This is pretty good. Why do you quit after two objections?
      I quit after two because after that in my eyes I become "the annoying, pushy sales guy".

      I have a feeling this is something I need to get out of my head.
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      • Profile picture of the author David Miller
        Originally Posted by RyanJ View Post

        I quit after two because after that in my eyes I become "the annoying, pushy sales guy".

        I have a feeling this is something I need to get out of my head.
        I'd like to rewrite your statement to read:

        "I quit after two because after that in my eyes you've become "the sales guy that needs a lot more training"....and yes...you DO need to get that out of your head.

        For most people the hardest thing to do is pick up the phone. You've done that and that's great. As long as you've already done the HARD work, don't waste the effort.

        I view one objection as something that prospects feel they have to do. Almost out of habit, they feel it's not right to just agree right off the bat.

        I view the second objection as a sign that they must be listening and paying attention.

        I view the third objection as a sign that they must be interested or they would have said no by now.

        You just have have to change how you define things. Objections are the questions that tell you what you need to do so that you can show them how a yes decision is the right choice.
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  • Profile picture of the author somacorellc
    Well have you tested it yet? Whether it sucks or is the best script in the world is irrelevant unless you get on the phone and start saying it to other people.

    FWIW I start to glaze over once you get to "...cell phones, websites..."
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  • Profile picture of the author beeswarn
    Objections are interruptions for more information, clarification or more confidence. Don't stop after you reply to two.
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    • Profile picture of the author flightrisk
      We specialize in doing the work to bring companies, like yours, more leads and more customers every week. We do that through cell phones, websites, and all forms of social media.
      Remove this part till after he responds to your question. test with atleast 20 or so
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  • Profile picture of the author Jason Kanigan
    Originally Posted by RyanJ View Post

    I have come up with a script that I believe hits all the bases. It is a proper introduction, lets them know I am familiar with their company. It tells them what I do and what I can do for them, and hits on a little "pain" as well. I then qualify/disqualify them pretty quickly.

    Here goes...

    "Hello __(owner)__ my name is ____ from __(company)__, and I was actually just doing some research on your company online.

    We specialize in doing the work to bring companies, like yours, more leads and more customers every week. We do that through cell phones, websites, and all forms of social media.

    And I have found some areas where you are missing out on quite a few sales.

    Does this interest you at all?"

    I then go on to tackle any (up to two) objections they throw at me.

    Please let me know anywhere I can improve. I realize there is no silver bullet script but I can get close right? ;-)

    Thank you.
    "Hi, my name is ___ from ___. We bring more qualified leads and potential customers to businesses like yours. I'm not sure if you're aware of this, but I did some research into social media and your business, and I found several areas where you're missing out on easy sales.

    Is this worth us talking about for a couple minutes?"

    That's not pushy in any way. Plus you don't give up how you do what you do, and allow them to cubby-hole you and disregard you. They have to keep talking with you to find out your solution. And they'll only do this if they acknowledge that there might be a problem--which is the kind of prospect you want to be spending time with.
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    • Profile picture of the author kirbymarketingconcierge
      Originally Posted by beeswarn
      This is pretty good. Why do you quit after two objections?
      I quit after two because after that in my eyes I become "the annoying, pushy sales guy".

      I have a feeling this is something I need to get out of my head.


      Use Psychology (if you believe you can be annoying or pushy)

      Example : " I'm not trying to pressure you, we are helping business like yours, right now, get more business "

      you can even go Ari Gulper on them! (you might like his approach)

      Example : "no problem, I wasn't looking to pressure you...just wondering if you interested in checking out a way to __________ "
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