So here's a nickel's worth of free advice.
Master these three things and you'll never have to worry about money again. No matter what the economy. No matter what comes along.
You may think that's an exaggeration, but it's not really not.
If you think you can succeed, you can. If you don't think that you can succeed, you won't.
It sounds very simplistic, and it is. What we think about is what we bring into being. If we focus on success, we will bring about success.
If we focus on our immediate circumstances and our obstacles, they will be insurmountable.
Believe me, it is not easy tuning everything out about the reality you have around you and focusing on your business. I know this. But you have to do it on some level and look to the future and focus on what your results are gonna be.
Prospecting and Sales
I don't care what anyone says - if you have your own business, you need to learn about sales. Even if you don't consider yourself to be a salesman, you still have to sell your business in order to get clients. You have to sell yourself, your product, your service, and whatever makes you unique.
We use sales every day. My kids use sales pitches when they want me to take them somewhere. You used a sales pitch to get some special girl to go to the prom with you. Guys use sales pitches all the time when they try to get a date. Selling is universal, and it's not a dirty word.
I am a huge fan of Zig Ziglar. Not only is he an incredible salesperson, but he also deals with mindset. You can get his books or you can look up videos on YouTube. Jim Rohn is another.
If you read about sales, you'll learn about different closes, prospecting, setting appointments and much more.
If you can't afford to buy books, go to your local library and check them out. spend a few days reading them, and then put them into practice.
Seeing the Opportunities all Around You/Vision
This one takes longer, and it's not necessarily something that you can read a book, but it's priceless.
Actually, if you read some of the classic sales books, they will touch on this, but I can't think of a specific book to recommend off the top of my head.
There is something very incredible about someone who has an entrepreneur's mindset.
I'm not talking about somebody that just goes out and sells a service. I'm talking about someone who can truly see all of the opportunities that are around them.
For example, you do business with two different stores and you can figure out a perfect way to create a campaign that mutually benefits both.
Or you see someone discarding materials, and you figure out a way to reuse them and sell them for 100% profit.
Or you look at what everyone else is doing and you figure out that swimming against the current and doing something the exact opposite would actually be more profitable and more beneficial in the long run.
Or you look at a method that someone is using with great success, and you realize that with a few small tweaks you can make it even more innovative and more profitable.
Or you look at a run down, ramshackle building and you envision that it could be an upscale business center.
I could go on and on about this last part, but you get the idea. It's a mindset issue, in a way, but it's also a business mindset.
Mindset, sales, and vision.
These three things are all you need to succeed.
Oh yes - one more thing - desire.