How To "Resell" SEO Services To Web Designers??

Call and/or email them and let them know you can help them complement their existing business with your SEO services. It costs nothing upfront. There's no risk and the potential for high rewards...

Has anybody done this successfully and built a long relationship with the business involved? Additionally, would it be a problem to be the outsourcing partner of a few website design agencies and studios and not be exclusive to one?

PM Me with a price guide, I might have some work for you. Depending on a current situation in my business.

Why get them to sell it to their clients? You could probably find their clients and try and sell them SEO for yourself. More profit and you could establish yourself as the SEO guy in your area.

Just offer them some proof of your work, ranking and reports.Than simply tell them your prices or starting prices cause each niche requires different strategies and effort from your side.But they should know exactly what you are offering.

I did it with my mobile design businesses and my first partner(beside wf ones) was someone who has 3 branches and now i'm working with all of them.They only did seo.You never know where you might end up and I was lucky getting 3 partners with one contact
I approached them by email and that day i sent over 70 i think.Maybe my approach was wrong, My email was very long but this guy called me cause he seen an opportunity, an complimentary service to offer to their clients and very easy to sell.
Than we exchanged around 20 emails to answer his and his partners questions and the order begin to come it I have close to 2 years with them and we're all doing great and we're satisfied.And we are living in different continents too.

If anybody have any experience with approaching by email/phone agencies that don't do what we're doing every day(no matter if it's mobile sites,seo, design), to get them interested and get a better turn-around from our emails/calls i would love to learn more about it.

Thanks and good luck

Thank you all for the responses. I think I got a campaign im going to throw around and see what happens..Thank you!

Prove to me that you can do a good job and give me a good rate and I'll outsource to you.

The majority of web designers will be the same, no matter how you get in touch with them, every web designer wants to make more money so if you prove you provide a good product then that's all you need.

Thanks for all of you, these are really helpful as i was too interested to start such type of reselling program..

Please PM me with your prices... I get asked for SEO but have no interest in doing it and would possibly outsource as well, after getting to know you a bit and verifying results.

Z

Calling and Email Marketing is the best way for you

Hi,


Try with standard affiliate sellers to resell SEO to web designers.

Regards,
dennis

Selling SEO to an agency is actually a much smarter play. In fact, I would contend the true "economic buyer" for SEO is better suited to be the agency that handles a business client's advertising, marketing, web, etc...

"B.S." you might say.

Well, here's the deal. SEO is a complex service with very intangible work output. You really can't "guarantee" anything, right? It's Google's game, not yours. And all the effort that goes into getting a website ranked is... well, Google's game has a lot of moving parts.

Those who immerse themselves into the SEO would... you know, spend hours each day on SEOMOZ forums, etc... well, you guys are genuinely experts at each and every nitpicking aspect of the algorithm.

This is what makes the service a "complex sale". It requires a bit of education to teach the customer what the benefit really is in exchange for paying you to do your thing. This has several implications... 1) you spend time and effort (money) teaching your prospect enough about the whole process so they're comfortable with the idea of the promise of return; 2) you get hired and do a lot of work, but don't get the results the client is envisioning (expectation setting and managing with clients can be complicated as well); 3) you're selling an "embedded service", which is part of a bigger business system and food chain.

SEO is a function of what? Lead generation, because the higher a site ranks, the more potential business leads can be created from the added visibility. What you do is in there somewhere, but it's still part of a lot of other things that can be outside your control... for example... you can rank the hell out of a crap website that doesn't convert. So the client has to either fix the site (pay you or someone else even more money) or they'll not get the value you promised to them.

This is why it's more efficient to find a "channel partner" who is more educated about the benefits of SEO from the beginning. They're also selling all the other services you may not be providing as a wider agency (web dev, graphic design, flash, video production, media buys, etc...). That channel partner has an existing client list, and leveraging their sales efforts will make up for the cut in prices you'd take with sheer volume.

So yes, I think for SEO guys, selling to agencies as a subcontractor is adamantly the way to go if you really want to scale your business.