Postcard Direct mail campaign - stay tuned!

5 replies
Good day!

I'm trying a direct mail campaign.
I was targetting businesses only (mostly restaurants, shops & hotels) and I sent 1,000. My call to action was the first 50 clients get my services at 50% off.

Postcards were sent today - got my first call today! Good sign
One client is enough for me to make my investment back & more.

My goal was to get 10-15 clients, but if I do get 50 - amen!
I am losing in a way, but I am gaining as one client wants one thing and then would like something else...and then they ask "Do you also do this..."...

Keep you posted friends!
#campaign #direct #mail #postcard #stay #tuned
  • Profile picture of the author abelamorales
    Do you have a sample of the postcard you sent out? Also, what services are you currently offering? Those restaurants that have not replied within a week, will you call them to follow up?
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    • Profile picture of the author iInvent
      I won't have the time to call 1,000 business in a week. Some people do, but I'm too busy to do that. I simply advertised my online marketing & my virtual tour services.
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      Thanks for reading!

      Chantal
      "Before you try to satisfy the client, understand and satisfy the person."

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      • Profile picture of the author JaffeyApple
        Originally Posted by iInvent View Post

        I won't have the time to call 1,000 business in a week. Some people do, but I'm too busy to do that. I simply advertised my online marketing & my virtual tour services.
        In that case you might want to consider....... http://www.warriorforum.com/warrior-...t-fired-6.html

        If you are going to approach your marketing with a scatter gun effect you may as well combine it with a follow up call.
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        I'd best not talk toooo loud in case I ain't saying nuffin'
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  • Profile picture of the author Matt121
    I kind of did that once. I took a risk in giving out promos in a way that I am losing. Even if one lead becomes a client it still won't be enough to cover the expenses of the marketing that I did. But my main purpose was not to gain profit from it but to spread the news about my business. It wasn't a big success but a success nonetheless.

    So I say good job to your efforts and keep it up! Waiting to hear more good news.
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    Professional B2B Lead Generation and Appointment Setting through expert telemarketing. Need to know more? Click Here

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  • Profile picture of the author Aarron
    Hey iInvent,

    I have a WSO that I am bringing out pretty soon which will be right up your street, I shall PM you closer to the time if you fancy having a review copy? Let me know.

    In the mean time I love that you have taken action, like I mentioned in a post in a different thread not long ago...it takes guts to go out and take that action, to make that system work for you and to get things done.

    Kudos to you bro!
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