Started building this site - what would you do?
But now I want to start working on it again and I'm looking for suggestions.
The site is Pittsburgh Bride Magazine | Pittsburgh Wedding – The Number One Wedding Planning Online Magazine and it's an online magazine with wedding articles and such. My plan was to build up the traffic then start selling ads on it.
But I have a Chicken and Egg question. Here's a few thoughts but I'm not sure where to start..
1. I want the site to be very local and, in the perfect world, it would contain articles from various local wedding vendors. The articles could even be "sit down" interviews with business owners. Right now I mainly have articles that I wrote on there.
2. I want to monetize the site by selling ads to the local vendors.
So what's the best way to approach this? Do I try to load up the site with local vendor articles and interviews first. Then once traffic starts coming in try to sell the advertising?
Or do I try to sell the advertising when creating the vendor articles, but give them some sort of discount since there won't be much traffic yet?
Basically, if you had a site like this, how would you make money with it?
Thanks.
Mike
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