Anybody reading Oren Klaffs Book?

8 replies
I am gearing up a new Biz. to help family
And since I am sick (a cold that won't go away), and have a sports injury, I have alot of down time, and
I am retooling my cold calling approach to add some of his stuff.
#book #klaffs #oren #reading
  • Profile picture of the author mak25
    It's funny you should bring this up.

    I was referred to this book by a friend, and just ordered it yesterday.

    From what I know about it, it is a must read and very intelligent as far as human interaction is concerned. Especially when persuasion, selling, and pitching an idea or product is concerned.

    Framing, Croc Brain, and how we interact from a primal point of view, should help us understand the dynamics of selling and getting the deal done.

    I'm looking forward to reading it.

    What's your thoughts and opinions of Pitch Anything?
    {{ DiscussionBoard.errors[6803613].message }}
    • Originally Posted by mak25 View Post

      It's funny you should bring this up.

      I was referred to this book by a friend, and just ordered it yesterday.

      From what I know about it, it is a must read and very intelligent as far as human interaction is concerned. Especially when persuasion, selling, and pitching an idea or product is concerned.

      Framing, Croc Brain, and how we interact from a primal point of view, should help us understand the dynamics of selling and getting the deal done.

      I'm looking forward to reading it.

      What's your thoughts and opinions of Pitch Anything?
      I sold investments so identify with oren's experience.
      I sell using the take away, and he does that.

      so many nuggets, you'll find your own.


      I made a phone pitch following his Formula.

      will see how it goes!
      {{ DiscussionBoard.errors[6803631].message }}
  • Profile picture of the author bob ross
    I have read it three times, the latest being just a couple weeks ago. It's incredibly good and it's definitely in my top 5.

    I learned much more from it the second time I read it. There's a LOT of information in it even though it seems very simple. The cool thing is that it's totally different than most any other direct sales strategy book, in fact Oren's system is completely opposite.

    On top of the brilliant advice and insight he gives, his play-by-play's of past pitches will have you on the edge of your seat.
    {{ DiscussionBoard.errors[6804016].message }}
    • Originally Posted by bob ross View Post

      I have read it three times, the latest being just a couple weeks ago. It's incredibly good and it's definitely in my top 5.

      I learned much more from it the second time I read it. There's a LOT of information in it even though it seems very simple. The cool thing is that it's totally different than most any other direct sales strategy book, in fact Oren's system is completely opposite.

      On top of the brilliant advice and insight he gives, his play-by-play's of past pitches will have you on the edge of your seat.
      good point Bob. really different than other books.
      {{ DiscussionBoard.errors[6804068].message }}
    • Profile picture of the author maverick8
      Originally Posted by bob ross View Post

      I have read it three times, the latest being just a couple weeks ago. It's incredibly good and it's definitely in my top 5.

      I learned much more from it the second time I read it. There's a LOT of information in it even though it seems very simple. The cool thing is that it's totally different than most any other direct sales strategy book, in fact Oren's system is completely opposite.

      On top of the brilliant advice and insight he gives, his play-by-play's of past pitches will have you on the edge of your seat.

      Hi Bob,
      care to mention the other 4 please
      {{ DiscussionBoard.errors[6804966].message }}
      • Profile picture of the author bob ross
        Originally Posted by maverick8 View Post

        Hi Bob,
        care to mention the other 4 please
        POP-Perfect taglinesPOP-Perfect taglines I love this book because it's the absolute best resource for formulating catchy slogans, taglines, etc.

        Dan Kennedy's No BS direct marketingDan Kennedy's No BS direct marketing This one is probably on everyone else's "top 5" list as well. It's critical reading if you're into direct response marketing (which you should be).

        InfluenceInfluence Digs deep into the psychology of why we are persuaded to do things and how we can persuade people effectively. If you're into sales at all, this is the stuff that takes you to the highest levels of persuasion.

        The Irresistible OfferThe Irresistible Offer This is a really good gem of a book and I've read it many times over. It shows you how to create an irresistible offer that sells your product or service in just a few seconds or less.
        {{ DiscussionBoard.errors[6806770].message }}
        • Profile picture of the author maverick8
          Originally Posted by bob ross View Post

          POP-Perfect taglines I love this book because it's the absolute best resource for formulating catchy slogans, taglines, etc.

          Dan Kennedy's No BS direct marketing This one is probably on everyone else's "top 5" list as well. It's critical reading if you're into direct response marketing (which you should be).

          InfluenceDigs deep into the psychology of why we are persuaded to do things and how we can persuade people effectively. If you're into sales at all, this is the stuff that takes you to the highest levels of persuasion.

          The Irresistible Offer This is a really good gem of a book and I've read it many times over. It shows you how to create an irresistible offer that sells your product or service in just a few seconds or less.
          Hey Bob,
          Thank you for posting these books. I have just finished dan kennedy's No B.S sales success in the new economy. It was fair.

          I am half way through influence and i think it is brilliant. I lost the book for 2 weeks, but have found it again looking forward to finishing it now.

          The other book you have mentioned look interesting too. They have been added to my to read list.

          Thanks again Bob.
          {{ DiscussionBoard.errors[6806942].message }}
          • Originally Posted by maverick8 View Post

            Hey Bob,
            Thank you for posting these books. I have just finished dan kennedy's No B.S sales success in the new economy. It was fair.

            I am half way through influence and i think it is brilliant. I lost the book for 2 weeks, but have found it again looking forward to finishing it now.

            The other book you have mentioned look interesting too. They have been added to my to read list.

            Thanks again Bob.
            Influence sounds good. will check it out today.

            thanks guys
            {{ DiscussionBoard.errors[6807525].message }}

Trending Topics