Efficiently getting Content for Local SEO Clients

Research. I look into the niche of any client I deal with (For Article Writing or Offline Clients). You should be doing this in general just for marketing purposes. Hotels, Restaurants, Electronics, and every other industry call for different marketing methods because the customer base is different. And then you can even break it down further. You would market a Fine Dining Restaurant different than you would a fast food Restaurant. So it's essential that you know about the industry you're dealing with so you know how to sell to your client's customers and what points to touch on.

It's part of the reason I enjoy content writing. I've learned so much about different niches and industries over the past few years just from creating content for different clients. In order to create useful, valuable content, you have to know something about the niche or the writing comes off as stale and boring. You can see a great example of this by hiring one of those $0.50/100 words writers who don't take any time to research a niche and just spew out generic content that's usually poorly written.

So my suggestion would be to take the time to learn about your client's industry a bit so that you can create content suited towards their target market.