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Naming a company.

by BeauJustin
8 replies
Should I name my marketing company after the locale where I live? Let's say, for instance I live in Gaysville. So should I name the company Gaysville Marketing.

I'm thinking that by having the name in the business name it may increase trust. My city is already branded in a way, because people are familiar with it. If that's the case that may transfer to my business.

Whereas a new business has to overcome objections in and of itself, just because it's new.

Opinions?
#company #naming
  • Profile picture of the author Marlin Winters
    In my opinion, nothing wrong for naming your company. A brand make a trust bridge between company and clients.
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  • Profile picture of the author stellaex
    Its not a bad idea

    But what i suggest use the name which always stand in a crowd

    Do little brain storming and you will get the one
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  • Profile picture of the author medicinementor
    I would do a google search for "unique business names". That should give you a starting point and some background on why some names stick and some fail.
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  • Profile picture of the author 3dy
    I would say yes, and also - if your are going to promote it online too - you can use only company's name and people will find it when they search for, say, marketing firm in Gaysville.
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  • Profile picture of the author Aaron Doud
    I think it depends on what your plan is.

    If you plan to target local/regional business it will be a plus.
    If you plan to target nationally it will be a bust.
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    Aaron Doud - Sales & Success
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    • Profile picture of the author vndnbrgj
      Originally Posted by Aaron Doud View Post

      I think it depends on what your plan is.

      If you plan to target local/regional business it will be a plus.
      If you plan to target nationally it will be a bust.
      I agree with this.
      What is your goal for the business?
      What is your exit strategy?

      Besides that Gaysville Marketing could always be the name of the parent company.
      Personally I would shy away from that, but it depends on your goals and exit strategy.
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  • Profile picture of the author wally247
    Personally, I would name your company something catchy and cool...so do NOT use the word SEO or any of that stuff.


    Something like "FIREDONG" or something. Well...not that one, but you get it.



    I just think something short and to the point is good for when you are telling people about your company. It may stick in their mind better than "city SEO services" or whatever a lot of people are doing.
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