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YourSellingSucksSoWhatAreYouGoingToDoAboutIt?

by Irish Intuition
13 replies
Many years ago I discovered an incredible salesman and marketer
by the name of Dan Kennedy. You likely know of him.

Anyway, I'm really getting into a video I found Dan has that will
NO DOUBT help you make M-O-N-E-Y.

This video is an hour long and I strongly advise you have a
paper and pen to take notes.

In this video these mysteries are unlocked:
  • Are people being price resistant because they are cheap?
  • Push vs Pull selling
  • Take away selling (you better know this) and,
  • Changing your false mindset to allow you to sell more
Dan is responsible for 90% of the success I have had with marketing.

I think it's time he helped you too

Dan Kennedy "Success in New Economy" Part 1 - YouTube

Here are some other resources I use to improve my offline selling:
Enjoy, but LEARN, then IMPLEMENT!
#direct mail #offline #paul mcquillan marketing
  • Profile picture of the author iamchrisgreen
    Good find. Dan is indeed the Man when it comes to marketing.
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    The No.1 Podcast for Offline Marketers
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  • Profile picture of the author vndnbrgj
    That is a good video.
    I have ripped a bunch of his videos from YT so I can watch them anytime.

    Dan Kennedy is definately worth watching.
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    • Profile picture of the author Claude Whitacre
      Kennedy is huge in info product production. Everything I've ever bought that he wrote (or appeared in) was a winner. He's so good, he can explain the techniques he's using to sell you...and you still buy.

      The lady asking the question is Susan Berkley "The voice of AT&T"

      Did you hear how Kennedy says that a price objection can mean you are just talking to the wrong person, an unqualified prospect. Good stuff here.
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  • Profile picture of the author Baadier Sydow
    Thanks for sharing, I've heard of his reputation before so super excited to get stuck in and watching.
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    Baadier Sydow
    Budget Furniture

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  • Profile picture of the author RedShifted
    Theres so many great videos on youtube. I think half my marketing education comes from youtube. The other half from WF. There is another video on there with Joe Polish at a Dan Kennedy event.

    You can learn a lot about selling/marketing by watching that video too. My favorite part is the end where he pitches people, and practically everyone gets out of their chairs to go buy the product. I was honestly hoping he would fail (I'm evil) but I was impressed.

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    • Profile picture of the author Irish Intuition
      [DELETED]
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      • Profile picture of the author Claude Whitacre
        I watched Joe Polish at a Dan Kennedy event with 1,200 in the audience. At the end of his talk, 400 people went to the back of the room and bought a set of CDs featuring Gary Halbert interviews. $495 each set. Serious business.

        Polish was good in front of the room, but what did the selling was a great introduction video and a summation video that sold the CD set. I'd give a king's ransom to get a copy of that closing video.

        ARRRGGGGGHHHHH!!!!! The video of that exact talk was posted by Redshifted. It includes the closing video!

        Thanks!!!!
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        • Profile picture of the author Irish Intuition
          Originally Posted by Claude Whitacre View Post

          I watched Joe Polish at a Dan Kennedy event with 1,200 in the audience. At the end of his talk, 400 people went to the back of the room and bought a set of CDs featuring Gary Halbert interviews. $495 each set. Serious business.
          I'm not a huge Polish fan, but there are very few who know how
          to leverage others the way he does. His #1 marketing tool is his
          personality and tenacity.

          Almost all of Dan's seminars have Joe somewhere on it. He gets
          pictures taken with celebrities of all kinds, all the time.

          As for the the seminar you talk about, he leveraged Halbert to a
          very targeted and 'sellable' audience. I got an email with that
          cd offer and almost bought it.

          He knows how to make the selling a lot easier.
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          • Profile picture of the author Claude Whitacre
            Polish is good onstage. But what sold was a combination of ideal audience-easily explained product- and a kick ass video. The video is what sold so many of the audience. And it was brilliantly put together. His introduction video is why I created my own intro video.

            Yeah, there are maybe a few dozen Kennedy influenced Gurus that speak at those events. Their marketing follows the same formula. But it's a formula that works.
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  • Profile picture of the author Michael Ten
    Interesting video. It will take a while to watch it all.
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  • Profile picture of the author misterme
    DK seems to be in two businesses. One is where people actually learn techniques they apply to their businesses and hopefully profit. The other is selling info crack to information junkies. Because as much as he speaks about taking action, he sure pumps out a ton of product to the masses to continually feed off their info consumption habit.

    But I like the guy, so I forgive him.
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    • Profile picture of the author Claude Whitacre
      Originally Posted by misterme View Post

      DK seems to be in two businesses. One is where people actually learn techniques they apply to their businesses and hopefully profit. The other is selling info crack to information junkies. Because as much as he speaks about taking action, he sure pumps out a ton of product to the masses to continually feed off their info consumption habit.

      But I like the guy, so I forgive him.
      I was at one of his events and he said "Be The Wizard - But Fear The Wizard"

      I turned to the lady next to me and whispered "....Said The Wizard". She looked at me like I was from Mars.

      Kennedy pops out a ton of product, and he's smart about it. Most products he sells now, including newsletter subscriptions...has much less "Dan" and more other people. And now he makes money two ways. He gets paid for the product sales, and he gets paid by most of the people co-creating the products with him.

      Smart, smart, smart.
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      • Profile picture of the author misterme
        Originally Posted by Claude Whitacre View Post

        I was at one of his events and he said "Be The Wizard - But Fear The Wizard"

        I turned to the lady next to me and whispered "....Said The Wizard". She looked at me like I was from Mars.
        To be fair, she only had a one in eleven chance of being right.

        Originally Posted by Claude Whitacre View Post

        Kennedy pops out a ton of product, and he's smart about it. Most products he sells now, including newsletter subscriptions...has much less "Dan" and more other people. And now he makes money two ways. He gets paid for the product sales, and he gets paid by most of the people co-creating the products with him.

        Smart, smart, smart.
        He truly is the Kim Kardashian of the Marketing world.
        I mean that in a nice way. About his celebrity status. Not anything about the size of his butt.
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        • Profile picture of the author Claude Whitacre
          Originally Posted by misterme View Post

          To be fair, she only had a one in eleven chance of being right.
          I can't believe how long it took me to get that!
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