Where To Find And Convert More Prospects Into Clients

5 replies
I haven't seen this talked about in this section of the forum,
yet it may open up a new client source and convert more to clients.

Lets get right into it.

Grab your client list names and then run them through the Facebook ad platform.

This let's you see those that are on there and all sorts of interesting things about them.

Location, sex, interests, age, level of education, ethnicity plus a few other things.

Look for commonalities.

Next go over to Google insights and see which location by State are the
keywords searched located.

This gives you better geo targeting.

Now hop over to Pulse 360

There you will be able to find even more in depth research on your existing clients who you want more of.

Once done, you'll be able to run Banner Ads on sites most viewed by your ideal target client.

The theme for your Banner Ads should be their highest buying criteria on your subject.

Highest buying criteria is pain relief.

Everything then should be about moving away from something...
not moving toward.

Away from is the pain and the moving toward is the pleasure.

So be congruent in your Banner Ads with your landing page.

You can run your Banner Ad on Pulse360 where you
can display it using the criteria they laid out for you.

No stupid Google rules.

You are ready to have some fun by testing banners which say things like...

"It Sucks When My Web Designer Can't Get My Phone To Ring!"

There you go, another lead source for ya!

Best,
Ewen
#clients #convert #find #prospects
  • Profile picture of the author Sue Bruce
    Well Ewen, I was going to take today (Sunday) off but this is too juicy.

    Since it's already Mon. in NZ, have a bomb of a week!

    Sue
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    • Profile picture of the author ewenmack
      Originally Posted by Sue Bruce View Post

      Well Ewen, I was going to take today (Sunday) off but this is too juicy.

      Since it's already Mon. in NZ, have a bomb of a week!

      Sue
      This is where I was yesterday...

      {{ DiscussionBoard.errors[7386379].message }}

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