Marketing to a Spa/Salon
Picked up an appointment with a Spa tomorrow.It's a first for me - not that it matters much, but it seems like I've had terrible luck in the past with anything resembling a spa/salon/nail place.
2012 was their best year ever. They have a "reasonable" web site. I'm still intending to sell a re-design, as I can make it much more effective. An SMS campaign seems like the most obvious sell in addition to that, but I thought I would throw the question out here and see what brainstorms up.
How would/do you approach an overall marketing package for a spa/salon? What types of services are the most effective? They're all over facebook, so that's taken care of. What do you think?
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In a moment of decision the best thing you can do is the right thing. The worst thing you can do is nothing. ~ Theodore Roosevelt
Looking for answers on how to SUCCESSFULLY market your company?
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"If you think you're the smartest person in the room, then you're probably in the wrong room."
Shelly-Ann Roper is a Translator and multi-lingual Marketing/PR professional for SMEs. She specializes helping small businesses integrate their products and services into foreign markets. She is CEO/founder of Neue Medien PR/Marketing Inc and the Smart-Up Business Guide.Direct link to her blog here.