Pricing and Exclusivity
I have begun giving presentations to groups here in my area in order to generate new leads and because I enjoy teaching others.
Today I had a company pitch me on working exclusively with them to provide these training presentations. I've also had a number of other competing companies calling me up trying to get me to work with them as well, though none of these have made the exclusive offer.
Now I had been giving these presentations free of charge just to build referrals, but now I see that the presentation in itself is an opportunity.
So I have 2 questions.
First Question
If I go with the exclusive opportunity, how much should I charge them for exclusive rights?
I would still have my business to operate on the side, it just gives them exclusive rights to running the presentation series through their branches. My thought is between $1,000 and $2,000 per month.
Second Question
Would I be better off to reject the exclusive opportunity and instead work with any company available while charging my own per-seat attendance fee? My guess is $10 to $25 per person.
I am very very new to all of this and definitely in need of some veteren advice.
What if they're not stars? What if they are holes poked in the top of a container so we can breath?