Selling a commodity over the phone

Sell a product that is not a commodity.

Quantify your usp. Could be anything.

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ask better questions, and take a bit more time gathering information on the prospects needs, wants, and desires, and/or problems and challenges related to the product and then show them/tell them how the product you are selling can help solve that or fill that gap.

I know if sounds cliche, but that alone will separate you from most sales people.

This is because most sales people are in such a rush to make the sale, that they don't think asking questions is worth it, or they just don't take the time to do that.

And those type of sales people are so focused on the sale, they don't pay attention to the person in front of them, and that person ends up feeling used, and abused and possibly angry and will say no to the sale more times than not. and when they do say yes, they probably did because they felt pressured, and have a lot of regret and buyer's remorse.

So it is refreshing for a prospect when they actually talk to a sales person who is actually taking the time to ask questions, listen, gather information etc.

They put you in a different place in their minds than they do all the other sales people they have encountered

Well what's your product because it may or may not be a commodity let's decide that first.