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How Do You Reach More Offline Businesses?

by Internet_Corporation
11 replies
Any tips please?

I have a website related product, and want to reach as many restaurants in the USA per day as I can by email, without having to endlessly trawl directories etc.

Any advice on quickest way to achieve this please?
#businesses #offline #reach
  • Profile picture of the author butterballs8
    Hire someone from India for $2 per hour and have him/her collect the emails from restaurant search on google. The more personable the email is, the higher the chances of a response.
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    • Profile picture of the author Internet_Corporation
      Originally Posted by butterballs8 View Post

      Hire someone from India for $2 per hour and have him/her collect the emails from restaurant search on google. The more personable the email is, the higher the chances of a response.
      Thanks for the feedback, that was an option I had been considering, its pretty much where I think I will be heading ...
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  • Profile picture of the author kenetix
    - radio
    - tv
    - magazines
    - network marketing/word of mouth
    - events/previews/seminars
    - JV with people who have lists/networks
    - local forums (every country has one of these)
    - Hire cheap labor (lol) like interns and part timers.
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  • Profile picture of the author mrmatt
    Find the gurus marketing/consultants in this industry. See if they will JV with you on your product or allow you to guest post or add an article to their newsletter.

    Find other non-competing products for this industry and do the same thing as above.
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  • Profile picture of the author digichik
    infoUSA and infofree both lists with email addresses for businesses, just pull lists for restaurants. Another way is to buy a scraper Mobile Renegade and GPScraper are both excellent, you can scrape for restaurants with email addresses.
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  • Profile picture of the author JerrickYeoh
    Send Flyer to every restaurants.
    Go get the business card and begin cold call.
    Drop your business card to them as well.
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    • Profile picture of the author AndrewCavanagh
      Look for restaurant organizations like the National Restaurant
      Association.

      If you create high quality content they may be happy to share
      your articles and/or reports with their members (ideally this content
      should lead readers to the conclusion that they should be buying
      your product but remember you want it to be high quality content
      not a sales pitch).


      You may also pay to advertise in their newsletters or on their
      websites.

      You could also consider doing a joint venture with an organization
      where they promote your product and you give them a percentage
      of every sale.

      Finally some organizations have events where they have speakers.

      If you're delivering high quality content you may be able to speak at
      these events.

      Position yourself well enough and they may actually pay you to speak.

      Kindest regards,
      Andrew Cavanagh
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      • Profile picture of the author sandalwood
        Andrew,

        Your idea of being paid to speak is a great idea. We've been doing that exact same thing for years. I believe Claude Whitacre is also a paid speaker. I bet he could develop that idea.

        Tom
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  • Profile picture of the author stewane
    You can go to the better bureau website and it will lists a great amount and you can also use the electronic version of the yellow pages and you can also use the local chamber of commerce.

    (I'm not condoning this..but there are electronic ways to get this data using automatic programs from the website in question)

    Another good place to look is a business that has restaurants as customers or sellers. Example a local organic farmer may have a great list of restaurants that he supplues
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  • Profile picture of the author sdentrepreneur
    Try a Scraper, just saw a Ed Sprague product that will do that for you. Good luck,,,,
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  • Profile picture of the author STMN
    You make want to check out direct mailing..They offer list base on demographics,age,income etc. Very targeted for offline marketers. Just do a Google search.
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