How many monthly searches per keyword is worth targeting?
I live in a slightly unpopulated area, although it doesn't really seem that unpopulated.. There's like 80k people living in my county, maybe 5k in my town.
I want to target keywords targeted to my area only because there's like no competition, I plan on doing SEO also, but would like to test the waters.
Question is, is targeting keywords that get 10-50 searches a month worth it? If I add up all the keywords maybe I'll get over a thousand or so searches, even more if I expand to nearby counties.
Like I said, though, there's no competition.
Also, when I actually search for these terms all the bigger companies ads show up in my area as well. If I target my area and I'm local is that a benefit? My CPC will be much cheaper because of the target location but will it show up above these other guys that are paying 8 bucks a click? Or will I have to pay that much too to be near the top? There's no competition locally so there's not many Suggested Bid Prices to go by, some say less than a dollar and since there's no competition I figured it would be cheap.
Okay, so maybe there is competition, but they're not local and they're not targeting my area, but rather the whole country.
I'm trying to do this for my web design business as well as a contractor that wants me to produce leads for him, it's pretty much the same situation for each our target keywords. SEO will be done over time, but I need to get the ball rolling asap.
Any tips or advice is much appreciated!!!
Austin Marketing, Graphic Design and Organic SEO
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