This is creating bad leads

0 replies
Asking prospects to get a price quote before
they know fully what's on offer.

That's what's been promoted to sell
people with websites.

Hey it creates a lead and you can follow up with and sell
the heck out of them later.

And for the guy who sells leads, then this easy
way to create a ready to sell lead is the best thing
since the apple Eve tempted Adam with.

Not for us who if a bit more street smarts.

We want to demonstrate the value beyond comparison.

We want to reset any buying criteria they might have existed.

We want to indoctrinate prospects to
do the right thing for themselves.

Wanting buyers to ask for the price firs...

no thanks that's dumb!

Best,
Ewen
#bad #creating #leads

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