Selling Your "NFL Experience" To Customers
Have you heard about the new thing the NFL is bringing to football fans across the world?
They're going to be selling cheerleaders and more in the "NFL Experiences" through phone apps. You See...
The NFL knows that millions and millions of fans can't be at every game or maybe that dream game they always wanted to attend, so now...
They can buy the next best thing.
You'll be able to use the app for spending time with a virtual cheerleader, talking with certain players, changing seats, upgrades and etc....
But the main "bonus" to it...
Bringing the experience to fans at home.
On ABC, they we're talking about the money made outside the super bowl a few months ago. The V.I.P. Party Scene.
They hung out with a guy and his friends who spent 100 thousand dollars to go to the super bowl.
Although they spent 100 grand to enjoy the super bowl weekend...
It had nothing to do with them going to the game. They wanted the experience.
They wanted to fly private, stay at a 1st class hotel, hit the pre-game parties, v.i.p. after parties and basically live the v.i.p. player life for a weekend.
You might think I'm crazy for saying they spent all that money and it had nothing to do with the game, but check this out...
They skipped going to the game and watched the game from the hotel room.
They had amazing tickets and v.i.p. access there as well. But skipped it.
You See...
The V.I.P. company that created this "dream super bowl package" for them knew it's all about the experience.
When I work with clients, sure I deliver marketing, search engine marketing and direct response writing, but I deliver more than that....
I also deliver explosive results injected into a unique experience.
This is one of the main reasons that I get so many referrals every month.
Bottom Line:
It comes down to this...
If you can make your product or service more than about the actual thing and more about the experience, then not only can you charge more, but...
You also can keep clients or customers keep coming back to you because you offer the "experience" they don't get from anywhere else.
They're going to be selling cheerleaders and more in the "NFL Experiences" through phone apps. You See...
The NFL knows that millions and millions of fans can't be at every game or maybe that dream game they always wanted to attend, so now...
They can buy the next best thing.
You'll be able to use the app for spending time with a virtual cheerleader, talking with certain players, changing seats, upgrades and etc....
But the main "bonus" to it...
Bringing the experience to fans at home.
On ABC, they we're talking about the money made outside the super bowl a few months ago. The V.I.P. Party Scene.
They hung out with a guy and his friends who spent 100 thousand dollars to go to the super bowl.
Although they spent 100 grand to enjoy the super bowl weekend...
It had nothing to do with them going to the game. They wanted the experience.
They wanted to fly private, stay at a 1st class hotel, hit the pre-game parties, v.i.p. after parties and basically live the v.i.p. player life for a weekend.
You might think I'm crazy for saying they spent all that money and it had nothing to do with the game, but check this out...
They skipped going to the game and watched the game from the hotel room.
They had amazing tickets and v.i.p. access there as well. But skipped it.
You See...
The V.I.P. company that created this "dream super bowl package" for them knew it's all about the experience.
When I work with clients, sure I deliver marketing, search engine marketing and direct response writing, but I deliver more than that....
I also deliver explosive results injected into a unique experience.
This is one of the main reasons that I get so many referrals every month.
Bottom Line:
It comes down to this...
If you can make your product or service more than about the actual thing and more about the experience, then not only can you charge more, but...
You also can keep clients or customers keep coming back to you because you offer the "experience" they don't get from anywhere else.
Deliver Bigger.
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In a moment of decision the best thing you can do is the right thing. The worst thing you can do is nothing. ~ Theodore Roosevelt