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I want to sell my Leads to Local Auto Industry

by MCHANDLER157
4 replies
Ok I have been in the auto industry in my area now basically my whole life. My dad started a Collision,Detail,Towing,Sales etc center about 25 years ago so I grew up in the business and its what everyone in my area know me for the "Auto Guy". Anything auto they always call me because they trust me to help and guide them. I already have a FB page with 350 likes as of 3 weeks ago and a website, but my site needs work.

My plan is to sell my leads to local Car Dealers, Auto Repair, Insurance Agents, Detail, Glass, Tires, Towing etc. I will only deal with companies I know and trust backing up who i refer to my customer and I say my customer because it will not just be a Lead to me!

I am trying to think of a way to sell my leads in protected marketplace on my website. You would have to have login info to see the leads. How should I go about doing this or should I even do it like that?

please help thank you
#auto #industry #leads #local #sell
  • Profile picture of the author jamesfreddyc
    Originally Posted by MCHANDLER157 View Post

    I grew up in the business and its what everyone in my area know me for the "Auto Guy".
    Then won't the managers of dealerships, auto parts, auto body, etc.... know of you? Maybe use this to your advantage to get meetings with them to sit down and have discussions about what it is you can do for them and the problems you can help to alleviate.

    Put your membership site together, and make it functional. If you plan to offer monthly subscription fee to access it, get your payment processing in place or at least figure out how to work that out offline if you don't plan to incorporate it into your site.

    To start I'd recommend you read "Pitch Anything" by Oren Klaff , get some training by Jason Kanigan or search his posts here, put together your appointment setting script, start phoning up these people and making appointments.
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  • Profile picture of the author Aaron Doud
    I would ask two questions of you.

    1. What services that you don't provide would you be providing leads for and why would you not provide that service yourself?

    2. Do you have a business for each service you trust and if so would it be better to subcontract vs. lead sell?
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    Aaron Doud - Sales & Success
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    • Profile picture of the author IneedProfit
      Then won't the managers of dealerships, auto parts, auto body, etc.... know of you? Maybe use this to your advantage to get meetings with them to sit down and have discussions about what it is you can do for them and the problems you can help to alleviate.
      +1

      Just go talk to them.

      Hey, guys. I want to go to Vegas with my best friends. Is there a way I can collect their emails or something? How should I tell them?
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  • Profile picture of the author sdentrepreneur
    I was in auto repair industry for 18 years, 1990-2008. Then I started Internet Marketing in 2007 and was full time Online in 2008.

    I don't really think these other dealers are in the Lead Buying Business. Even if they were, I don't think the price per lead would be very high. If you are the Auto Repair guy in your town, then build out your website, set some solid web traffic, then maybe sell banner ads to all the local auto repair shops on your site. Create articles, blogs or reviews written up on each place that places a banner and use that was content to help you rank with SEO. Say...$200.00 a month, from 20 auto repair shops??
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