Help selling SEO

try selling SEO to your 4 existing clients.

You don't mention if you're good at SEO (or have someone good at SEO on your team). If you do, a good use of the skills would be to pick the toughest keyword people looking for SEO in the area you want to compete, and push a page on your site, that says you're for hire for SEO, to #1 in Google.

Then do the same for the next keyword, then the next, then the next...

Or rank a page for plumber + city (or any other keyword + city) and have an ad for your services on that page... for the random plumber who's checking out his/her competition.

You can also call plumbers and say, My good friend, check out plumber + city. The 1st organic result is one of my webpages. I can put your ugly mug in place of mine. For a small monthly fee.

Why not create a lead generation site for a specific industry and sell on a per-lead basis?

If you cannot do that, then you have no business doing anything in SEO if you can't rank your own site you control. Once you get a lead-client on board, then you can upsell SEO for their specific website.

In order to get their attention, you need status and credibility. Do you have any case studies you can use in your marketing efforts? Or reviews or testimonials from those who have used your services?

If you don't have any, get some. Offer to work with a business owner pro-bono or a drastically reduced rate - with the understanding that THEY allow you to use their business, and results you generated in your promotional efforts.

It's a lot easier to gain the "know trust & like" factor once you've got some proof under your belt.

Hi

Sorry for misunderstanding!

I have 4 SEO clients on board. I have a team who do the SEO for me, they are exceptional.

I have case studies.

Just struggling how to market it and push it?

First of all, come up with a offer that's hard to refuse,
like you'll do something they can see a valuable result
and charge a very small amount, like under $50.

It's a trial offer.

Once you have a high converting offer, then you can
pay for advertising.

Once they are on board, you are automatically set to follow up
with them to upsell to your full monthly service.

Best,
Ewen

I can deliver the prospects, but it is the sales part I have problems with. Maybe we should JV? Not sure if that is what you are looking for or not.

Don't refer to your offer as "SEO". Too many businesses have bee ripped off by "SEO experts", or know someone who has. They no longer want to hear about ranking on Page #1 of Google.

Figure out a new terminology for SEO, wording that makes prospects think you can solve the problem of getting them more customers.

If you are really good with SEO, then you can rank for relevant, local keywords.

It will be a lot easier to rank for Local Long Tail Keywords - selling your SEO Services.

You can rank for keywords like; 'SEO services for businesses in Seattle, WA'

And just look for those type of local keywords to get some good exposure.

Using the search engines to market your SEO Services would be the perfect way to sell it and get more business.

You gotta back up the knowledge and skills you are providing to your customers, you know what I mean.

You can also use multiple internet marketing strategies like video marketing, article marketing, forum marketing, content marketing, attraction marketing, social media marketing, mobile marketing, etc.

Just learn the internet marketing skills and implement them on a daily basis!

I hope this helps!

I wish you the best success!!

Cheers!

So, does this mean your outsourcing the word involved with SEO? Did you investigate these people first?

Rick

Why is it only on this place do I see so many people dismissing or shitting on things that actually work?

Becker makes millions. His approach to getting clients make him a lot of money. And he doesn't need to be out there cold calling are practising other long-winded methods.

He's found a smarter way.

Yet the experts here come on a sneer about that not being 'selling'. Jesus Christ.

What is the point of selling? To make sales? Or to go and prove how you are a real sales person because you can turn a few prospects out of hundreds contacted who didn't know anything about your product 10 minutes before into a new customer.

Whatever is most effective at generating sales should be used. Ewan shared the ideal way on this thread.

Have a low priced, irresistable, high-converting offer and then do like Becker suggests and get that infront of the right people.

Forget all this bullshit about selling being this or that, and that it means going out and trying to convince people. That's the long, arduous, less profitable way in this day and age.

Just watching a video from a Ryan Deiss course. About splintering, as he calls it.

He worked with a marketing firm selling SEO and PPC. They were lucky to get 3 clients a month at $500, from a booth at trade show of 5000 businesses in attendance.

Deiss had them offer a tiny $20 service setting up and optimising a Google + page, and a little company branded adwords campaign.

At another trade show with the new splintered service with 2000 people, 87 bought the $20 offer. 19 of those buyers converted to the $500 a month offer.

23 more converted later after follow up.

Before that, each trade show averaged 3 people at $500 a month.

After that, 42 new clients a month. $21,300 just from one show.

They did what Ewan suggested, had a very high-converting offer, and had the same principle Becker mentioned about the hot-dog stand and getting infront of the right people.

Yet Ewan drops something that will actually help the OP more than anything, it's more refuted than anything. Strange.

You're going to continue with the lie. Fair enough. And they sly undertone of me being a gullible newb believing everything some internet marketer tells them.

In my other posts I gave reason why he has proved his pedigree. There's lot of people in his stable making lots of money with what he teaches, plus other things. It's not simply because he said that but because there's more than enough indicators to know that he gets results.

One day Becker pulled you aside and said hey, check out my bank account. LOL, there's only $50,000 in the dollars in there but I pretend I'm a millionaire with hundreds of ranked websites.

So here, then, he's just like every other repulsive, low brow internet marketing creep showing fake screen shots:

CassBecker Co Income Report

I wonder what he'd say to your accusations but he knows how things run here.

You're full of it mate, tbh.

Plus, my point was that the method of advertising could deliver you hundred of leads a day, if you invest properly, and lots of new customers from those leads with the right funnel, like the Ryan Deiss thing shows.