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How to choose keyword for Clickbank product on PPC campaign???

by ulianov
6 replies
  • PPC/SEM
    • |
Hi everybody!

I need your help for my PPC campaign. I'm running Bing Ads campaign and my destination URL is the naked CB's aff link

And you know that most of CB products are digital product and not brand. So it's hard to target keyword like: buy + [product name] or [product name] + review (because they are low search and my destination URL is direct link, not landing page)

I can't target buyer keyword. I just can target some informational keyword but they seem to be not converted

Let's say I need to promote an ebook which tell you how to cure diabete so which keyword you will choose?

Thanks!!
#campaign #choose #clickbank #keyword #ppc #product
  • Profile picture of the author tristatemedia
    i know that make it seem very easy when they talk about ppc campaigns. it is all about optimization. you can have the perfect keywords but without tracking and optimization. you will not make money. on youtube, there a reverse diabetes high gravity clickbank product, they show bing ads running to the offer. they make it seem so simple. then you follow their plan and you lose money........i did it and lost.
    so, there on bing ads, just came out month ago. just search for itand it is great.
    pm me if you have questions
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  • Profile picture of the author LucidWebMarketing
    Your cure diabetes ebook is an example but you should not use the word cure on your landing page. That will get you suspended until it is removed. There is no disease that can be cured. Managed or treated, yes, but not cured.

    That aside, you are half-way there. It's a book. It claims to cure (or treat or manage) diabetes. Therefore, each keyword should have the word book or similar words (ebook, guide, manual...) in it. This is where a good thesaurus helps. Do the same for synonyms of cure and the others I mentioned and of course, diabetes. Are there synonyms? These keywords will be your primary ones since it is exactly what you are offering: a book on how to cure diabetes.

    You may want to try secondary keywords. For example, those looking for videos may be interested although the conversion rate may be lower because you are offering only a book.

    The worse thing you can do is simply bid on "diabetes".
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    • Profile picture of the author Jarvis Edwards
      Originally Posted by LucidWebMarketing View Post

      Your cure diabetes ebook is an example but you should not use the word cure on your landing page. That will get you suspended until it is removed.
      That's not true.

      I advertise offers on Bing using a URL with the term "cure" inside of it, and I link to landing pages containing the word "cure" prominently. This includes ailments for which there is supposedly "no cure."

      Now, if the ad or landing page is deceptive, then that's a totally different story!

      And as far as suspending an account for such a small slight, that doesn't seem very likely either unless there are other factors involved that warrant them to take such action.

      ---------------

      OP, I sent you a PM of some good tips for Bing bidding/keywords. :-)
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      Jarvis Edwards - Copywriter & Marketer
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  • Profile picture of the author juk123
    Try..

    can diabetes be cured (lots of searches asking this question)
    diabetes home remedies
    diabetes home remedy
    home remedy for diabetes
    home remedies for diabetes
    natural remedies for diabetes

    These type of keywords convert well for Clickbank products.
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  • Profile picture of the author ulianov
    long tail keywords and buyer keywords converted best but they always have very low search (less than 200). So do I still need to take those keyword or targeted some keywords which has very high search?
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  • Profile picture of the author johnben1444
    You will be better off sending targeted traffic to your landing page with opt in than your direct referral link.

    The idea is, you will be able to secure the contact details of your prospect whom wouldn't buy at initial glance but through series of email follow ups.
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