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Tracking template lpurl takes you back to the specified final url? How does it work technically ?

by john80vk
1 replies
  • PPC/SEM
    • |
According to this article, https://support.google.com/adwords/answer/6076199

When you define a final URL as your landing page, you can use URL options to manage your tracking and redirect information.

So, my website is example.com and the 3rd party service I use is called 3rdpartytracker.com
Let's say that I own the 3rdpartytracker website too.

http://www.3rdpartytracker.com/rd?keyword={_mykwid}&ad={creative}&url={lpurl}

Do I have to set a redirection script into 3rdpartytracker.com to send me back to the example.com ?

Or it will take me automatically back ?
I mean how does this work in a more technical approach ?

Thank you
#back #final #lpurl #takes #technically #template #tracking #url #work
  • Profile picture of the author LucidWebMarketing
    Originally Posted by john80vk View Post

    Do I have to set a redirection script into 3rdpartytracker.com to send me back to the example.com ?
    That's what tracking software does, it does its thing and you typically want to end up on your landing page. So in your case, you want to track something before the visitor gets to example.com but using 3rdpartytracker.com. The click goes to the tracker and must end up on example.com. That's the essence of the display domain and the final destination domain that shows in the browser: they must match.
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