Bing - Clickbank direct linking test

2 replies
  • PPC/SEM
  • |
Hello Warriors, I started a bing ad campaign 2 days ago and directly linked a clickbank product to it. That is one of the top selling products on Clickbank. I am getting more than 2% CTR, got 40 clicks so far but no conversion yet . Here is my result. Please someone help me find out what I am doing wrong and how I can make this campaign better.



Yes I know direct linking is a lazy approach and not as effective as it is when visitors are sent to a landing page. But I heard many people are doing well with Bing - Clickbank direct linking and thought why not give it a try.
#bing #clickbank #direct #linking
  • Profile picture of the author Matthieu Miser
    Hey man, I'm sorry to see you're not making money yet.

    Firstly, you'll need to have more than 40 clicks to find out if a product is good or not.

    Secondly, are you traking your keyword/conversions?

    Thirdly, I see you have 997 keywords. If you really want to pull a profit, you need to carefully select 3-5 keywords and then optimize.

    This thread was extremely helpful: http://www.warriorforum.com/pay-per-...rks-works.html
    {{ DiscussionBoard.errors[10297490].message }}
  • Profile picture of the author AyiamDigital
    Too few clicks
    As said by others, you want to get at least 100 clicks for a keyword before even touching the pause/delete button. 1,000 is even better because it gives you a true sample size for testing, to optimize your campaign.

    Raise quality score
    Another thing you'll want to do is get your quality score up. You want a minimum of 7, not 6. Make sure you have enough content on your landing page(s) and make sure the keywords used in your ad are also used in your landing page and are highly-relevant.

    Increase your bids
    In order to raise the quality score, you may have to increase your bids. I'd go as low as $.75 per click, and adjust from there. You want a higher position in the search engine. Because at an average of 6 or higher, you are getting little traffic when you can get much more.

    Generally: You want to be in position 1-3 for the most traffic/conversions!

    Spreading yourself thin
    Remember this: the more keywords you have, the higher your budget must be.
    You want at least 100 clicks PER KEYWORD!
    If you don't have enough clicks for a keyword, how will you know if it's converting?

    Here's what to do:

    Pause all keywords that are at a position higher than 5. Anything 5.5-6 or above, PAUSE IT.
    You want the most exposure using the keywords getting the most "action" that look likely to convert.

    Also...are you tracking your links using a tracker?

    Need more tips, feel free to message me. And please click "Thanks" if this helps you!
    Signature
    {{ DiscussionBoard.errors[10300377].message }}

Trending Topics