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How to ad a negative keyword?

by Webuyland1
2 replies
  • PPC/SEM
    • |
I have a question


For a phrase match campaign how would I had a negative keyword?


Product: "Fishing Lures"

keyword: "fishing lures" "fishing bait"


I had over 1000 impresssions, but no negative keywords ;(


how would I ad these in to a Bing Campaign? also what kinds of keywords would I use?
#keyword #negative
  • Profile picture of the author JC Web
    On the Keywords tab, where it says "View: Keywords", hit the drop down and choose Negative Keywords. You can then choose Add Negative Keywords.

    The negative keywords you would add would for example be based on clicks you have received for keywords that are not related to what you are selling, related keywords that are non-buyer intent keywords, keywords that you are forbidden to bid on for any reason, such as if you have any specific Trademark restrictions, etc.
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  • Profile picture of the author solarwarrior
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    Offers 1-1 Coaching for Bing/CPA/Clickbank.
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