3 replies
  • PPC/SEM
  • |
How can I improve my ads conversion rates?
#internet advertising #marketing #ppc #ppc marketing
  • Profile picture of the author bestAd
    I am assuming you are getting clicks, therefore your Ad copy and keyword are relevant.

    To have good conversion rates, your landing page and keyword must be relevant. if your keyword is how to make money online your landing page should say the same.

    Another factor is your landing page design, your landing page should look very good.

    I hope this helps
    {{ DiscussionBoard.errors[10886583].message }}
  • Profile picture of the author Alisa Alice
    To increase ads conversion rate google is providing following steps to follow:
    • Reverse Engineering - Use existing data to create path of purchase
    • Remarketing - Collect details of previous buyers and give a call o them
    • Make sure that your landing page is interactive
    • Try to include focus keyword in all aspects of ad copy
    • Implement click through ratye best practices
      1. Capitalize your ad title
      2. Use a marketing strategy to achieve goals:
      3. Carefully choose where to place your ad, Ad placement gives a real traffic.
      4. Test different keyword match typesfor best results.
    • Include negative keywords to control ad, ad budget.
    • Think in customer way to get best results.
    Signature

    Regards,
    Alisa Alice,Digital Marketing Company

    {{ DiscussionBoard.errors[10887392].message }}
  • Profile picture of the author dburk
    Wow, this looks like a typical spambot thread.

    1. The spambot starts a thread with a single sentence that asks an extremely basic question, providing absolutely no context for the question.

    2. Then along comes all the spambot replies with pre-canned answers, with keywords in bold and and signature links intact.

    The whole point of a thread like this is to place ads, in the form of signature links, or links in replies that point to the spammers website. The questions are not real questions, posed by real people, and the answers are thinly veiled advertisements, there is no discussion, just advertisements.

    So, I thought I would inject a little discussion into this spambot thread by asking other WF members what they think of this practice of spamming the forum. Do you like it? Is this what you would like to see more of?

    I can hardly wait for all the spam that is sure to get piled onto this thread.

    The OP's question is so basic, and lacking in context, that it makes for a perfect placeholder thread for all kinds of spam. There are hundreds of possible answers to such a vague question we could keep this spamfest going here for weeks making sure everyone with something to sell can get in at least several replies.

    If the "person" that posted this topic happens to be a real person, and not a spambot, sorry for mistaking your for a bot, but it isn't really practical to answer such a general question without first asking your some questions. For example, what is your conversion objective and what are your goals? What have you done so far to "improve ads conversion rate" (<presumed keyword spam target)?

    If we attempt to answer without knowing a little something about your conversion objective, what market you are in, and what your goal is, then any answer we can provide will be both good and bad, depending on your particular circumstances.

    A conversion means different things to different people, Not everyone has the same goal, so you are likely to get advice that is irrelevant to your specific goals. Advice that might be useful to one person may also be counter productive to another.

    It is the lack of effort that went into the question, the lack of specificity of the question that makes it seem to me to be typical of the many spambot threads we see polluting this forum. I hope that you are not a spam bot, that you are a real person. If you are a real person please reply by posting some answers to my questions and you are sure to get useful advice.

    If you are indeed a spambot, and not a real person then I hope some moderator cares enough about this community to delete this thread.
    {{ DiscussionBoard.errors[10887626].message }}

Trending Topics