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What is considered a good ROI for ppc through Bing?

by ronny89
3 replies
  • PPC/SEM
    • |
I'm a CPA marketer doing ppc on Bing. I'm promoting a cpa offer - loan offer (sale), and I have a landing page for it. My question is what is considered to be a decent ROI with this type of offer. Right now, for every $100 , I'm making back $141. Is that a low ROI? Could be improved? And for other offers like forex and online courses, what is considered to be a good ROI when doing ppc on Bing? Also generally speaking what is considered to be a good ROI with ppc on Bing? Thanks
#bing #considered #good #ppc #roi
  • Profile picture of the author JensFred
    Depends on what kind of campaign you are running, but if it is a high volume campaign that produces quite a bit of leads per day (say +10 leads/day) then I'd say that a 40% ROI is good.

    If it's a small campaign with lots of low competition keywords then I would expect a bit more.

    What's your conversion rate?
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    • Profile picture of the author ronny89
      Originally Posted by JensFred View Post

      Depends on what kind of campaign you are running, but if it is a high volume campaign that produces quite a bit of leads per day (say +10 leads/day) then I'd say that a 40% ROI is good.

      If it's a small campaign with lots of low competition keywords then I would expect a bit more.

      What's your conversion rate?
      conversion rate is 3% on average
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  • Profile picture of the author solarwarrior
    It depends what niche you are in.
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