Assessing Adwords PPC Competition

by PaulintheSticks 6 replies
If there are no local competitors for local keywords (eg car repair, chicago) but just lead gen companies like thumbtack, is that a good indicator of a good opportunity? It sure seems like it would be. I never click on lead gen ads when I'm looking for a local service and I'm guessing there are lots of people like me.
#pay per click/search engine marketing (ppc/sem) #adwords #assessing #competition #ppc
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