Can you tell me what I should fix with my landing page (design based)?

11 replies
  • PPC/SEM
  • |
So question is as title says... I'm absolutely new to this world and I have about 200$ for PPC campaing but i dont want to start it until landing page is good. Any suggestion ? Thanks
#based #design #fix #landing #page
  • Profile picture of the author mdallen
    I like it, should be a high converter if you can get traffic from the health and fitness industry
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  • Profile picture of the author Leadsupply
    I think the page looks good. I think you're ready to start testing. That being said, $200 for PPC in weight loss might be tough. Hopefully you see something in return. You would probably be better off doing a bunch of posting on various forums and social media pages than going with PPC, unless you have a really good conversion rate and fairly expensive product.
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  • Profile picture of the author vedremo
    Banned
    A few CSS & padding issues.

    Copy could be really a lot stronger.

    How to lose 23 pounds in 3 weeks is better than "weight loss made easy".

    Decide if you're trying to get opt ins or purchases.

    Money back guarantee can be emphasised.

    Install Optimizely. Probably get rid of everything except the top optin. Set up a redirect for another test. Change the CTA's.

    Launch, test, micromanage the conversions to get the most from the low budget. You're in for a learning curve, but stick with it.
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    • Profile picture of the author nickydeng
      Sounds professional. Can you provide any service like design the LP ?
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  • Profile picture of the author jords16
    It's good for PPC ads because there is a lot of text.. but i suggest create also a landing page that is very simple and a very powerful headline and split test it..
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    • Profile picture of the author Andrew B
      Strictly on design matter you should allign -Balanced Diet, Healthy Workout Routine and Fast Results with the text underneath it ,also the spacing between title and text should be equal ,the fonts in page should be maximum 3 also make the get fit now button into a rectangle as you have a page dominated by squared shapes and a rounded one kind of throws all off balance
      These are not huge problems but in design it makes the difference between a professional page and one that it's not ,and believe it or not in a subconcious level it leaves an impression on everyone even if they did not studied design
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  • Profile picture of the author sachin5120
    yup look good... but you should start testing thats the way you know how the page will gonna convert
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  • Profile picture of the author Ben Friedman
    The button at the bottom should do something... Maybe redirect back to the top of the page?
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  • Profile picture of the author Jack Aalders
    videos 2 and 4 need some work. The audio quality is poor and looks unprofessional(by that I mean the white noise. That's just unacceptable). A simple free tool like Audacity could improve its quality drastically.

    Copy is weak. But I personally disagree with vedremo. For me "How to lose 23 pounds in 3 weeks" sets off alarm bells in my head screaming fake. The tag line is good. It looks more offical

    The Copy is just boring and feels like theirs nothing to it. beyond the promise of 12-23 pounds lost in 3 weeks I really saw nothing else there.

    As an example:
    Your body needs its own weight-loss schedule. Create an ideal weight loss schedule that fits your needs.

    Instead of that say something like:
    Your Body is unique. We [help you] create the ideal weight loss schedule that fits your needs.

    Is it just me or does that sound better?

    Also the bottom left box clearly breaks the website layout. The word count needs to be further reduced there.

    Get rid of fast results section. If you look at the customer segment most of them aren't intrested in a quick easy fix anymore. They think that system is flawed, aka its only temporary. Maybe talk about helping them develop a new lifestyle so the effects aren't temerory, but long lasting.

    Also the book says "Foolproof" thats another keyword which screams scam for me.

    The website design is nothing special, but it gets the job done.
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  • Profile picture of the author DABK
    People don't want to learn how to lose up to 23lbs, they want to lose up to 23lbs, for good.

    Limited time offers are not limited.

    Offer good for the first 27 people to click here is perceived to be limited to the first 27. Offer good through midnight October 27th 2017 is perceived to be valid through midnight of October 27th of 2017.

    I think the image would work better if the lady were to look at the spot where you want them to put in their email address.

    Weight loss made easy
    is good.

    But does not talk about fast and natural...

    I did not watch the videos...

    I am assuming they're your proof... Not everyone wants to watch a video, I'd add some written proof.

    Get started by getting... doesn't work for me. ...getting OUR diet... doesn't work for me...

    Why not
    Get your own 3 week effective, fast and natural program that will help you lose up to 23 lbs... Yeah, I'm saying reword to make it about what they get not what you offer... I know, splitting hairs, but it's been shown that splitting hairs, in marketing, can make people a ton of money.





    Originally Posted by Radomir Josifovic View Post

    So question is as title says... I'm absolutely new to this world and I have about 200$ for PPC campaing but i dont want to start it until landing page is good. Any suggestion ? Thanks
    Rapid Fat Loss System
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  • Thanks everyone for help, now i know what should i do to improve my page. Really nice forum
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