Is Google AdWords Faking Leads?
- PPC/SEM |
I'm running a PPC campaign for one of my clients.
I'm now reducing the price per conversion and the campaign is now converting at 7%.
The conversion trigger point is when the leads is reaching a "Thank You Page" after filling up a form.
My Client start to think that Google is faking leads , as the lead were much better before optimization and we are really targeted in terms of keywords.
The Market is quite small so it could make sense that Google needs to fake leads in order to keep up with what we want to achieve. ( That is what I would want to find out)
Have you ever heard or live such a situation?
what will you do in this position?
Thanks for your help
* Get Results - Outsource Your PPC Management |
* Don Burk Advertising & Marketing - www.donburk.com