How can I track Facebook ads in Google Analytics?

2 replies
  • PPC/SEM
  • |
hello, everyone

I have searched this topic in google, but I would like to ask a curious question, you know, maybe it is very general.

I paste the follow url in the facebook ad.
landingpage-url?utm_source=facebook&utm_medium=cpc&utm_campaig n=brand

But when i saw the landing page report in google analytics.
The landingpage-url has a long tail,
landingpage-url?utm-source=facebook&utm-medium=cpc&utm-campaign=brand

a short dash?

Who can help me..
#ads #analytics #facebook #google #track

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