Possible Risks Of PPC Campaign
- PPC/SEM |
I have a site that directs traffic to amazon for affiliate income.
It's currently out ranking the official site and gets well targeted organic search traffic
Here are some numbers albeit still small:
Organic Visits to page: 50 p/day avg
Click though to Amazon: approx 85%
Sales/Conversion once at Amazon 18-23%
Avg sale commission: Approx $1
I'm thinking about using adwords, If I ensure the traffic I buy is less than say 14 cents per click I'm ahead potentially?
(I have worked out 1 in 7 clicks buys. $1 divided by 7 is about 15 cents. Although I would want to make more margin than 1 cent!)
Is this feasible?
Is it breaking any rules?
Happy to hear any thoughts
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