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7search Display Ads vs. Google Adwords

by affiliatenewbie1
3 replies
  • PPC/SEM
    • |
Hello,

Has anyone used or is using 7search display ads? How are they converting compared to 7search and/or Google Adwords? Any insight would be appreciated.
#7search #ads #adwords #display #google
  • Profile picture of the author AnthonyCapetola
    To give you an idea on why choose Google AdWords:

    Google holds the highest percentage of the market share at almost 70% so by volume alone Google AdWords will win out on audience and reach. Google sees roughly 20 billion unique searches per year. In the US alone over 85 million people use search engines to source and purchase products online each year.

    7Search has been shown to source extremely low quality clicks that rarely convert. Many SEO's strongly advise against using 7Search because of the tendency of clicks to be both bots and fake. With 7Search you'll see very few clicks, very few impressions and not enough conversions to even warrant the clicks.
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    • Profile picture of the author affiliatenewbie1
      Anthony,

      Thanks for the response. So far, I am running 8 campaigns through 7search for testing. $5 limit per day. I do not have a lot of data but I have not had 1 conversation and my click data from 7search is not in agreement with my data from Voluum so I am a little suspicious. Google adwords here we go.

      Cheers!
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      • Profile picture of the author dburk
        Hi affiliatenewbie1,

        I started to comment on this thread since I do a lot of advertising and have experience with both networks.

        I thought to be fair let me look at 7search before posting to see if I am missing any recent changes. I couldn't help but notice they have a video promoting what advertisers have to say about their network. Since I did not recognize any of the websites in that video, I decided to take a quick peek to see who are behind those websites and how they are doing currently.

        Here is what i found, 4 out of the 8 companies featured in 7Search "What Advertisers Are Saying" video are now out of business. I think that alone says everything you need to know about fate of advertisers that choose that network.
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